Article from DMNews regarding a survey conducted by the CMO Council, B2B Magazine, USA Today and e-mail marketing firm Responsys. The survey polled 400 marketing decision makers at the end of 2003. No longer an experiment, online marketing has entered the mainstream of marketing tactics.
Marketing Executives See Online Marketing as Strategically Important
Posted by Lee Odden on Jan 20th, 2004 in Online Marketing |Be the first to rate this post: 
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