TopRank Online Marketing
Lee Odden

B2B Marketing – Better Targeting

Comments | Posted by Lee Odden on Feb 6th, 2004 in Online Marketing

Article from iMedia Connection

Snippet: “Now a B2B marketer can target online by industry classification in combination with traditional parameters such as geolocation, age, sex, income and what user behavior reveals about their interests,‚Äù says Dave Morgan, CEO of TACODA.”

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