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Lee Odden

Apple replaces Google as top global brand

By Lee Odden     Online Marketing

I think Thomas (our Mac loving SEO) will like this one: brandchannel announced its reader’s choice Brand Rankings by Impact for 2004 listing Apple as the top global brand, replacing Google after a two year hiatus. The survey tapped opinions of almost 2,000 ad executives, brand managers and academics on rating the impact of a particular brand on people’s lives.

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