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Lee Odden

Google AdWords API

Posted by Lee Odden on Jan 28th, 2005 in Online Marketing |


Google has released a new AdWords API (and blog) which will allow Google advertisers access customizing the Google AdWords management tool. As expected, advertisers with larger spends will be allowed more activity. Also, this has nothing to do with the placement of ads or Adsense.

Snippet from Google Blog - Live: “The AdWords API beta program is an open invitation to developers to explore new concepts (and then write great software) for managing Google AdWords advertising campaigns.”

More coverage:
* InsideGoogle
* SearchEngineWatch Blog
* ThreadWatch
* SEOBook
* SEO Scoop
* Google Blogscoped

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Lee Odden

Google AdWords API

Posted by Lee Odden on Jan 24th, 2005 in Online Marketing |

“This might be one of the biggest announcements for the PPC community in a while. SiliconValleyWatcher.com reports that Google [is] to provide AdWords API to Advertisers.” From - Search Engine News Journal

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