Please indulge a bit of self promotion. MarketingStudies.net recently published an interview I did with Rok Hrastnik covering topics including SEO, online PR, blog and RSS marketing:
“Exclusive Search Engine Optimization Strategies & RSS: Interview with Lee Odden, TopRank”
Take a listen if you dare.
Incidentally, MarketingStudies.net is an excellent site covering many topics regarding content publishing and marketing. They also offer a comprehensive e-book on RSS marketing worth checking out. It covers everything from creation to promotion to measurement of a RSS marketing initiative.
Tags: SEO, online pr, blog, marketing, RSS, search engine optimization
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[...] Rok interviewed me in March 2005 on using integrated online pr, blog and RSS marketing for improved results in search engines. After re-listening to that interview, it’s amazing how much can change in a year. At the time, using Technorati tags and social bookmarks was pretty new. Now it’s all part of the smorgasboard of tactics for normal link building. [...]
[...] Rok and I did an interview in March 2005 on using integrated online PR, blogs and RSS for improved results in search engines. After re-listening to that interview, it’s amazing how much can change in a year. At the time, using Technorati tags and social bookmarks was pretty new. Now they are pretty standard fare from the smorgasboard of tactics for blog link building. [...]