Acxiom acquired Digital Impact, owner of search engine marketing firm, Marketleap for an estimated $140 million. Previous unwelcome attempts to acquire Digital Impact were made by InfoUSA which withdrew its offer after the Acxiom deal was announced. Via iMediaConnection
Other acquisition news includes the purchase of Mike Grehan’s 2-person SEO consultancy, Smart Interactive by WebSourced parent, CGI Holding. Via Search Engine Watch Blog. Andy, you guys are on a roll!
Tags: Digital Impact, Marketleap, Axciom, InfoUSA, Websourced, CGI Holding, Smart Interactive, SEO
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