Longtime Internet marketing consultant Rick Bruner, now a Research Director at DoubleClick, has informed me he’s posted a new report on the past 10 years in online advertising:
“Looking back at the history of Internet marketing, this report examines major changes afoot today, including the shift to a seller‚Äôs market, greater advertiser demand for accountability and greater demand from consumers for control. ”
Sure to be an interesting read for all those online ad people and PPC marketers out there.
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