TopRank Online Marketing

Lee Odden

The Decade in Online Advertising

Posted by Lee Odden on Apr 19th, 2005 in Online Marketing |

A Decade in Online Advertising
Longtime Internet marketing consultant Rick Bruner, now a Research Director at DoubleClick, has informed me he’s posted a new report on the past 10 years in online advertising:

Looking back at the history of Internet marketing, this report examines major changes afoot today, including the shift to a seller’s market, greater advertiser demand for accountability and greater demand from consumers for control.

Sure to be an interesting read for all those online ad people and PPC marketers out there.

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