TopRank Online Marketing

Thomas McMahon

Will iTunes Make Podcasts Cool?

Posted by Thomas McMahon on Jun 28th, 2005 in Online Marketing |


released an upgrade to iTunes today that brings built in functionality. Not only can you easily download and listen to Podcasts, but you can also sync them to the and subscribe to Podcasts. Subscribing allows iTunes to automatically download the latest Podcast when it comes available. Apple also has a special area in iTunes dedicated to Podcasts.

iTunes_RGB_9mm Currently, Podcasts are starting to catch on. They haven’t quite hit mainstream yet, however iTunes could help push it along. I know that I will now pay more attention to Podcasts and have already subscribed to my first one.

For those who don’t know, Podcasts are audio blogs. Instead of reading, you listen.

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