Lee Odden

Bloglines CEO Mark Fletcher Interview

Lee Odden     Online Marketing

Erin Bradley of SearchViews blog posted a great interview with Mark Fletcher of Bloglines covering blog search, the Jeeves acquisition and something about the Tijuana police.

Blog Search – “There are 3 key components required to deliver world-class blog search: a deep index of blog and news feed content, the capability to find and index new content quickly, and world-class search technology that brings relevant search results to users. Bloglines is the only service that has all three elements.”

Ask Jeeves Acquisition – “Joining Ask Jeeves gives us the opportunity to run with the big dogs. The benefits include access to more resources, access to amazing brainpower, and access to world-class search technologies. The challenge has been hiring as quickly as we want to grow.”

What was your most memorable birthday – “Let’s just say that you never forget a birthday that involves the Tijuana police.”

Bloglines is certainly one of the easiest ways to search for blogs/RSS feeds and to aggregate them all into one location. I am very much looking forward to seeing what comes out of the blog search engine initiative with Bloglines and Teoma search technology.

Tags: bloglines, ask jeeves, blog search engine

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About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on integrated content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely on a beach somewhere doing absolutely nothing.