Lee Odden

Ask Jeeves Sponsored Listings Officially Live

Lee Odden     Online Marketing

Two weeks ago, Ask Jeeves announced their new sponsored listings program and today the company has announced the general availability of the program.

“Advertisers will receive premier placement on Ask Jeeves above Google AdWords, which will also continue to be distributed on Ask Jeeves. Ask Jeeves Sponsored Listings is available immediately at http://sponsoredlistings.ask.com.”

Steve Berkowitz gave the keynote presentation at last week’s Search Engine Strategies conference where he described the new PPC program as a way to connect directly with advertisers and that he does not see the relationship with Google changing.

Ask Jeeves is the 7th largest global web property with a portfolio of web sites including: Ask.com, Teoma, MyJeeves, My Way, iWon, Excite and Bloglines. Ask Jeeves became a wholly-owned business of IAC/InterActiveCorp (NASDAQ: IACI) in July this year.

Tags: Ask Jeeves, Sponsored Listings

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About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on integrated content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely on a beach somewhere doing absolutely nothing.