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	<title>Comments on: Lowdown on Press Release Optimization</title>
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	<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/</link>
	<description>Grow your business with TopRank Online Marketing tips, articles, &#38; experts interviews on social media, digital PR &#38; search engine marketing.</description>
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		<item>
		<title>By: Digital PR - Digital Public Relations and SEO Part 2 &#124; Online Marketing Blog</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-455599</link>
		<dc:creator>Digital PR - Digital Public Relations and SEO Part 2 &#124; Online Marketing Blog</dc:creator>
		<pubDate>Fri, 29 Aug 2008 11:47:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-455599</guid>
		<description>[...] more engaging information about the news being promoted as well as sound bites. A link to a keyword optimized press release is included as well for those not tuned in to a multimedia [...]</description>
		<content:encoded><![CDATA[<p>[...] more engaging information about the news being promoted as well as sound bites. A link to a keyword optimized press release is included as well for those not tuned in to a multimedia [...]</p>
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		<title>By: Free Press Release</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-407324</link>
		<dc:creator>Free Press Release</dc:creator>
		<pubDate>Thu, 15 May 2008 13:47:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-407324</guid>
		<description>You can also submit your press release to http://www.freepressindex.com/. It is completely FREE!</description>
		<content:encoded><![CDATA[<p>You can also submit your press release to <a href="http://www.freepressindex.com/" rel="nofollow">http://www.freepressindex.com/</a>. It is completely FREE!</p>
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	<item>
		<title>By: Chris Jenk</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-402450</link>
		<dc:creator>Chris Jenk</dc:creator>
		<pubDate>Sat, 03 May 2008 02:09:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-402450</guid>
		<description>You can also submit technology press releases to http://www.techprspider.com</description>
		<content:encoded><![CDATA[<p>You can also submit technology press releases to <a href="http://www.techprspider.com" rel="nofollow">http://www.techprspider.com</a></p>
]]></content:encoded>
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	<item>
		<title>By: PRSA Digital Impact Conference - Optimizing News Content for Search Engines &#124; Online Marketing Blog</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-396337</link>
		<dc:creator>PRSA Digital Impact Conference - Optimizing News Content for Search Engines &#124; Online Marketing Blog</dc:creator>
		<pubDate>Tue, 22 Apr 2008 16:27:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-396337</guid>
		<description>[...] over the past 2-3 years. Press releases in particular, have been the easy target for promotion as candidates for optimization. With the growing use of Google and Yahoo News, optimizing press releases have been an easy way to [...]</description>
		<content:encoded><![CDATA[<p>[...] over the past 2-3 years. Press releases in particular, have been the easy target for promotion as candidates for optimization. With the growing use of Google and Yahoo News, optimizing press releases have been an easy way to [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: 71 Good Ways to Build Links Love for Lists &#124; AffiliateSummary Blog</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-385346</link>
		<dc:creator>71 Good Ways to Build Links Love for Lists &#124; AffiliateSummary Blog</dc:creator>
		<pubDate>Tue, 08 Apr 2008 11:50:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-385346</guid>
		<description>[...] Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good [...]</description>
		<content:encoded><![CDATA[<p>[...] Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Link Building Stategies &#124; The Atom blog</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-371076</link>
		<dc:creator>Link Building Stategies &#124; The Atom blog</dc:creator>
		<pubDate>Fri, 21 Mar 2008 18:26:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-371076</guid>
		<description>[...] Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good [...]</description>
		<content:encoded><![CDATA[<p>[...] Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: GroupWeb EmailWire.com</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-365676</link>
		<dc:creator>GroupWeb EmailWire.com</dc:creator>
		<pubDate>Mon, 10 Mar 2008 06:51:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-365676</guid>
		<description>EmailWire.com accepts optimized press releases and gives users the ability to measure the effectiveness of their press releases.</description>
		<content:encoded><![CDATA[<p>EmailWire.com accepts optimized press releases and gives users the ability to measure the effectiveness of their press releases.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: 100+ Useful Web Resources for Small Business and Non Profits &#124; BlogWell</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-350973</link>
		<dc:creator>100+ Useful Web Resources for Small Business and Non Profits &#124; BlogWell</dc:creator>
		<pubDate>Mon, 11 Feb 2008 20:39:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-350973</guid>
		<description>[...] Lowdown on press release optimization [...]</description>
		<content:encoded><![CDATA[<p>[...] Lowdown on press release optimization [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: SES London 2008 - TopRank CEO Presents on 3 Panels</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-343600</link>
		<dc:creator>SES London 2008 - TopRank CEO Presents on 3 Panels</dc:creator>
		<pubDate>Mon, 04 Feb 2008 18:31:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-343600</guid>
		<description>[...] Moderated by Anne Kennedy of Beyond Ink, this session looks at how to make use of tactics such as press release optimization and optimizing news content to best tap into traffic from news search. I&#8217;ll be focusing on [...]</description>
		<content:encoded><![CDATA[<p>[...] Moderated by Anne Kennedy of Beyond Ink, this session looks at how to make use of tactics such as press release optimization and optimizing news content to best tap into traffic from news search. I&#8217;ll be focusing on [...]</p>
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	<item>
		<title>By: Top Online Marketing Blog Posts 2007 at Business Consulting</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-333133</link>
		<dc:creator>Top Online Marketing Blog Posts 2007 at Business Consulting</dc:creator>
		<pubDate>Mon, 21 Jan 2008 21:25:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-333133</guid>
		<description>[...] of 2007. Interestingly, one post from 2005 continues to rank in the top 20 content pages, &#8220;Lowdown on Press Release Optimization&#8220;. Factoring in visits, links, comments and bookmarks, here&#8217;s the list of the top ten [...]</description>
		<content:encoded><![CDATA[<p>[...] of 2007. Interestingly, one post from 2005 continues to rank in the top 20 content pages, &#8220;Lowdown on Press Release Optimization&#8220;. Factoring in visits, links, comments and bookmarks, here&#8217;s the list of the top ten [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Top Online Marketing Blog Posts 2007 at Marketing Blog</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-333127</link>
		<dc:creator>Top Online Marketing Blog Posts 2007 at Marketing Blog</dc:creator>
		<pubDate>Mon, 21 Jan 2008 21:12:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-333127</guid>
		<description>[...] of 2007. Interestingly, one post from 2005 continues to rank in the top 20 content pages, &#8220;Lowdown on Press Release Optimization&#8220;. Factoring in visits, links, comments and bookmarks, here&#8217;s the list of the top ten [...]</description>
		<content:encoded><![CDATA[<p>[...] of 2007. Interestingly, one post from 2005 continues to rank in the top 20 content pages, &#8220;Lowdown on Press Release Optimization&#8220;. Factoring in visits, links, comments and bookmarks, here&#8217;s the list of the top ten [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Top Online Marketing Blog Posts 2007</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-312838</link>
		<dc:creator>Top Online Marketing Blog Posts 2007</dc:creator>
		<pubDate>Thu, 27 Dec 2007 16:15:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-312838</guid>
		<description>[...] of 2007. Interestingly, one post from 2005 continues to rank in the top 20 content pages, &#8220;Lowdown on Press Release Optimization&#8220;. Factoring in visits, links, comments and bookmarks, here&#8217;s the list of the top ten [...]</description>
		<content:encoded><![CDATA[<p>[...] of 2007. Interestingly, one post from 2005 continues to rank in the top 20 content pages, &#8220;Lowdown on Press Release Optimization&#8220;. Factoring in visits, links, comments and bookmarks, here&#8217;s the list of the top ten [...]</p>
]]></content:encoded>
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	<item>
		<title>By: SEO Consultant - Shimon Sandler &#187; Blog Archive &#187; SEO for Press Releases - Bestpractices</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-298558</link>
		<dc:creator>SEO Consultant - Shimon Sandler &#187; Blog Archive &#187; SEO for Press Releases - Bestpractices</dc:creator>
		<pubDate>Tue, 11 Dec 2007 17:47:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-298558</guid>
		<description>[...] Here is a Top 10 List of Bestpractices for optimizing Press Releases. [...]</description>
		<content:encoded><![CDATA[<p>[...] Here is a Top 10 List of Bestpractices for optimizing Press Releases. [...]</p>
]]></content:encoded>
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		<title>By: 101 modi per aumentare la link popularity del proprio sito web (brunik questo post è per te!) &#171; Pasquale Caterisano Blog</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-241618</link>
		<dc:creator>101 modi per aumentare la link popularity del proprio sito web (brunik questo post è per te!) &#171; Pasquale Caterisano Blog</dc:creator>
		<pubDate>Tue, 30 Oct 2007 23:30:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-241618</guid>
		<description>[...] Invia i tuoi comunicati stampa. Ricorda prima di scrivere un  ottimo comunicato. Poi spediscilo a molti giornalisti e bloggers del settore, personalizzando il messaggio e-mail ad [...]</description>
		<content:encoded><![CDATA[<p>[...] Invia i tuoi comunicati stampa. Ricorda prima di scrivere un  ottimo comunicato. Poi spediscilo a molti giornalisti e bloggers del settore, personalizzando il messaggio e-mail ad [...]</p>
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		<title>By: TwentySix2 Marketing Blog &#187; Blog Archive &#187; Getting the Most Bang out of your Online Press Release</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-123794</link>
		<dc:creator>TwentySix2 Marketing Blog &#187; Blog Archive &#187; Getting the Most Bang out of your Online Press Release</dc:creator>
		<pubDate>Thu, 10 May 2007 13:30:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-123794</guid>
		<description>[...] There are several release submission sites, some are free, others are not.  Often times, paid press release submission sites will give you a higher ranking within their site depending on the amount of money you spend per release, along with other perks.  Some sites are better than others but here is a list compiled by Lee Odden’s TopRank Blog: [...]</description>
		<content:encoded><![CDATA[<p>[...] There are several release submission sites, some are free, others are not.  Often times, paid press release submission sites will give you a higher ranking within their site depending on the amount of money you spend per release, along with other perks.  Some sites are better than others but here is a list compiled by Lee Odden’s TopRank Blog: [...]</p>
]]></content:encoded>
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		<title>By: PressAbout</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-111525</link>
		<dc:creator>PressAbout</dc:creator>
		<pubDate>Mon, 16 Apr 2007 01:41:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-111525</guid>
		<description>A Free Press Release Blog - http://www.PressAbout.com</description>
		<content:encoded><![CDATA[<p>A Free Press Release Blog &#8211; <a href="http://www.PressAbout.com" rel="nofollow">http://www.PressAbout.com</a></p>
]]></content:encoded>
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		<title>By: О Любви. Блоггеров. &#171; Сокровища интернета</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-105397</link>
		<dc:creator>О Любви. Блоггеров. &#171; Сокровища интернета</dc:creator>
		<pubDate>Thu, 05 Apr 2007 09:50:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-105397</guid>
		<description>[...] А вот это себе на заметку, потому что не поняла, как оно делается 12. Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good measure, submit it to PRWeb, PRLeap, etc. [...]</description>
		<content:encoded><![CDATA[<p>[...] А вот это себе на заметку, потому что не поняла, как оно делается 12. Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good measure, submit it to PRWeb, PRLeap, etc. [...]</p>
]]></content:encoded>
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		<title>By: 71 Good Ways to Build Links &#171; Dimano Marketing</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-102540</link>
		<dc:creator>71 Good Ways to Build Links &#171; Dimano Marketing</dc:creator>
		<pubDate>Thu, 29 Mar 2007 15:18:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-102540</guid>
		<description>[...] Developing Authority &amp; Being Easy to Link At  6. Make your content easy to understand so many people can understand and spread your message. (It&#8217;s an accessibility thing.) 7. Put some effort in to minimize grammatical or spelling errors, especially if you need authoritative people like librarians to link to your site. 8. Have an easily accessible privacy policy and about section so your site seems more trustworthy. Including a picture of yourself may also help build your authority. PPC as a Link Building Tool 9. Buy relevant traffic with a pay per click campaign. Relevant traffic will get your site more visitors and brand exposure. When people come to your site, regardless of the channel in which they found it, there is a possibility that they will link to you. News and Syndication 10. Syndicate an article at EzineArticles, GoArticles, iSnare, etc. The great thing about good article sites is that their article pages actually rank highly and send highly qualified traffic. 11. Submit an article to industry news site. Have an SEO site? Write an article and submit to WebProNews. Have a site about BLANK? Submit to BLANKinformationalsite.com. 12. Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good measure, submit it to PRWeb, PRLeap, etc. 13. Track who picks up your articles or press releases. Offer them exclusive news or content. 14. Trade articles with other webmasters. 15. Email a few friends when you have important relevant news asking them for their feedback and/or if they would mind referencing it if they find your information useful. 16. Write about, and link to, companies with &#8220;in the news&#8221; pages. They link back to stories and blog posts which cover their developments. This is obviously easiest if you have a news section or blog. Do a Google search for [your industry + &#8220;in the news&#8221;]. 17. Perform surveys and studies that make people feel important. If you can make other people feel important they will help do your marketing for you for free. Salary.com did a study on how underpaid mothers were, and they got many high quality links. [...]</description>
		<content:encoded><![CDATA[<p>[...] Developing Authority &amp; Being Easy to Link At  6. Make your content easy to understand so many people can understand and spread your message. (It&#8217;s an accessibility thing.) 7. Put some effort in to minimize grammatical or spelling errors, especially if you need authoritative people like librarians to link to your site. 8. Have an easily accessible privacy policy and about section so your site seems more trustworthy. Including a picture of yourself may also help build your authority. PPC as a Link Building Tool 9. Buy relevant traffic with a pay per click campaign. Relevant traffic will get your site more visitors and brand exposure. When people come to your site, regardless of the channel in which they found it, there is a possibility that they will link to you. News and Syndication 10. Syndicate an article at EzineArticles, GoArticles, iSnare, etc. The great thing about good article sites is that their article pages actually rank highly and send highly qualified traffic. 11. Submit an article to industry news site. Have an SEO site? Write an article and submit to WebProNews. Have a site about BLANK? Submit to BLANKinformationalsite.com. 12. Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good measure, submit it to PRWeb, PRLeap, etc. 13. Track who picks up your articles or press releases. Offer them exclusive news or content. 14. Trade articles with other webmasters. 15. Email a few friends when you have important relevant news asking them for their feedback and/or if they would mind referencing it if they find your information useful. 16. Write about, and link to, companies with &#8220;in the news&#8221; pages. They link back to stories and blog posts which cover their developments. This is obviously easiest if you have a news section or blog. Do a Google search for [your industry + &#8220;in the news&#8221;]. 17. Perform surveys and studies that make people feel important. If you can make other people feel important they will help do your marketing for you for free. Salary.com did a study on how underpaid mothers were, and they got many high quality links. [...]</p>
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		<title>By: Doepay.com &#187; Blog Archive &#187; 101 Ways to Build Link Popularity</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-98614</link>
		<dc:creator>Doepay.com &#187; Blog Archive &#187; 101 Ways to Build Link Popularity</dc:creator>
		<pubDate>Fri, 23 Mar 2007 09:48:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-98614</guid>
		<description>[...] 12. Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good measure, submit it to PRWeb, PRLeap, etc. [...]</description>
		<content:encoded><![CDATA[<p>[...] 12. Syndicate a press release. Take the time to make it GOOD (compelling, newsworthy). Email it to some handpicked journalists and bloggers. Personalize the email message. For good measure, submit it to PRWeb, PRLeap, etc. [...]</p>
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		<title>By: My ma.gnolia bookmarks for December 31st through March 13th &#187; Interweb World</title>
		<link>http://www.toprankblog.com/2005/10/lowdown-on-press-release-optimization/#comment-94697</link>
		<dc:creator>My ma.gnolia bookmarks for December 31st through March 13th &#187; Interweb World</dc:creator>
		<pubDate>Wed, 14 Mar 2007 00:35:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=669#comment-94697</guid>
		<description>[...] Lowdown on Press Release Optimization &#194;&#187; Online Marketing Blog - Excellent, top-quality resource about optimizing press releases for uptake in the media and follow-on on the web. [...]</description>
		<content:encoded><![CDATA[<p>[...] Lowdown on Press Release Optimization &Acirc;&raquo; Online Marketing Blog &#8211; Excellent, top-quality resource about optimizing press releases for uptake in the media and follow-on on the web. [...]</p>
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