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	<title>Comments on: Push Pull Public Relations and Social Media PR</title>
	<atom:link href="http://www.toprankblog.com/2006/11/social-media-release-optimization/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/</link>
	<description>Grow your business with TopRank Online Marketing tips, articles, &#38; expert information on social media, content marketing &#38; search engine marketing.</description>
	<lastBuildDate>Tue, 14 Feb 2012 05:17:00 +0000</lastBuildDate>
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		<title>By: Blog Horizonte RP &#187; SEO nas Relações Públicas</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-348942</link>
		<dc:creator>Blog Horizonte RP &#187; SEO nas Relações Públicas</dc:creator>
		<pubDate>Sat, 09 Feb 2008 20:00:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-348942</guid>
		<description>[...] visibilidade de um nome, empresa ou marca nos motores de busca é uma forma de pull public relations: se as suas páginas puderem ser encontradas nos lugares cimeiros dos resultados, a entidade [...]</description>
		<content:encoded><![CDATA[<p>[...] visibilidade de um nome, empresa ou marca nos motores de busca é uma forma de pull public relations: se as suas páginas puderem ser encontradas nos lugares cimeiros dos resultados, a entidade [...]</p>
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	</item>
	<item>
		<title>By: bloggers and PR &#171; marketing garden</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-145911</link>
		<dc:creator>bloggers and PR &#171; marketing garden</dc:creator>
		<pubDate>Thu, 14 Jun 2007 13:30:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-145911</guid>
		<description>[...] bloggers and&#160;PR  One of the unexplored PR opportunities are blogger relations. [...]</description>
		<content:encoded><![CDATA[<p>[...] bloggers and&nbsp;PR  One of the unexplored PR opportunities are blogger relations. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Media Relations Summit D.C. Day One &#187; Online Marketing Blog</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-144624</link>
		<dc:creator>Media Relations Summit D.C. Day One &#187; Online Marketing Blog</dc:creator>
		<pubDate>Tue, 12 Jun 2007 13:59:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-144624</guid>
		<description>[...] The SEO, Social Media and PR session with Sally Falkow, Jamie O&#8217;Donnell and myself ran from 2-3pm and it was packed. In fact, they had to bring in extra chairs. Jamie went first and I was interested to see &#8220;Push and Pull PR&#8221; as topics. Not that those topics are new, because they are not. Push and pull PR is a model I&#8217;ve been using since last year to describe how SEO and social media fit into new media public relations. I&#8217;m glad the idea is catching on with other companies that do SEO and public relations like we do. [...]</description>
		<content:encoded><![CDATA[<p>[...] The SEO, Social Media and PR session with Sally Falkow, Jamie O&#8217;Donnell and myself ran from 2-3pm and it was packed. In fact, they had to bring in extra chairs. Jamie went first and I was interested to see &#8220;Push and Pull PR&#8221; as topics. Not that those topics are new, because they are not. Push and pull PR is a model I&#8217;ve been using since last year to describe how SEO and social media fit into new media public relations. I&#8217;m glad the idea is catching on with other companies that do SEO and public relations like we do. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The Buzz Bin &#187; Blog Archive &#187; Get On Board: The Social Media Release</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-126151</link>
		<dc:creator>The Buzz Bin &#187; Blog Archive &#187; Get On Board: The Social Media Release</dc:creator>
		<pubDate>Mon, 14 May 2007 10:55:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-126151</guid>
		<description>[...] In a blog entry dedicated to social media releases, Online Marketing Blog writer Lee Odden said, “By optimizing your media release and adding social media, you can increase the distribution channels and take advantage of increased visibility to demand driven traffic. A PR strategy that involves both push and pull provides many more opportunities for coverage than any single tactic.” [...]</description>
		<content:encoded><![CDATA[<p>[...] In a blog entry dedicated to social media releases, Online Marketing Blog writer Lee Odden said, “By optimizing your media release and adding social media, you can increase the distribution channels and take advantage of increased visibility to demand driven traffic. A PR strategy that involves both push and pull provides many more opportunities for coverage than any single tactic.” [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Geoff Livingston</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-125380</link>
		<dc:creator>Geoff Livingston</dc:creator>
		<pubDate>Sat, 12 May 2007 23:26:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-125380</guid>
		<description>An outstanding entry to be sure.  Thanks, Lee!</description>
		<content:encoded><![CDATA[<p>An outstanding entry to be sure.  Thanks, Lee!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Israel Rothman</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-99989</link>
		<dc:creator>Israel Rothman</dc:creator>
		<pubDate>Sun, 25 Mar 2007 16:10:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-99989</guid>
		<description>Right, instead of pushig people to your website with ads, you pull them there with available, relevent information: aaaaahhh - water on the desert!</description>
		<content:encoded><![CDATA[<p>Right, instead of pushig people to your website with ads, you pull them there with available, relevent information: aaaaahhh &#8211; water on the desert!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: TopRank Down Under with SEO, PR and Reputation Management &#187; Online Marketing Blog</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-96680</link>
		<dc:creator>TopRank Down Under with SEO, PR and Reputation Management &#187; Online Marketing Blog</dc:creator>
		<pubDate>Mon, 19 Mar 2007 01:47:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-96680</guid>
		<description>[...] These shifts in media and consumer trends provides marketers an opportunity to make sure their clients are visible where consumers and members of the media are looking. Enter the notion of Push and Pull PR. [...]</description>
		<content:encoded><![CDATA[<p>[...] These shifts in media and consumer trends provides marketers an opportunity to make sure their clients are visible where consumers and members of the media are looking. Enter the notion of Push and Pull PR. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: SEO Secrets for Better Public Relations &#187; Online Marketing Blog</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-65832</link>
		<dc:creator>SEO Secrets for Better Public Relations &#187; Online Marketing Blog</dc:creator>
		<pubDate>Tue, 23 Jan 2007 18:32:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-65832</guid>
		<description>[...] I&#8217;m looking forward to this one since I know Sally has some great case study information and it&#8217;s likely Jamie does as well. Including Sarah Skerik will be good for a perspective from one of the major news wires. I&#8217;ll be presenting my &#8220;Push Pull PR&#8221; model for understanding how SEO, public relations and social media can be leveraged for more effective traditional PR tactics as well as online PR. [...]</description>
		<content:encoded><![CDATA[<p>[...] I&#8217;m looking forward to this one since I know Sally has some great case study information and it&#8217;s likely Jamie does as well. Including Sarah Skerik will be good for a perspective from one of the major news wires. I&#8217;ll be presenting my &#8220;Push Pull PR&#8221; model for understanding how SEO, public relations and social media can be leveraged for more effective traditional PR tactics as well as online PR. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The SBS Interview: Lee Odden &#187; Small Business SEM</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-50891</link>
		<dc:creator>The SBS Interview: Lee Odden &#187; Small Business SEM</dc:creator>
		<pubDate>Thu, 21 Dec 2006 21:45:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-50891</guid>
		<description>[...] Social Media Release Optimization Lowdown on Press Release Optimization [...]</description>
		<content:encoded><![CDATA[<p>[...] Social Media Release Optimization Lowdown on Press Release Optimization [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: No Ignore - Internet Marketing &#38; Money Making Secrets &#187; Blog Archive &#187; A Guaranteed Philosophy To Get FREE Links &#38; Linkbait in 2007</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-47901</link>
		<dc:creator>No Ignore - Internet Marketing &#38; Money Making Secrets &#187; Blog Archive &#187; A Guaranteed Philosophy To Get FREE Links &#38; Linkbait in 2007</dc:creator>
		<pubDate>Mon, 11 Dec 2006 14:02:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-47901</guid>
		<description>[...] a) Obtaining new skills (SEO is not enough to compete, anymore) like PR and Copywriting b) Having a firm understanding of social media and networks c) Adding feedback/conversational pieces in large quantities to your site d) Analytics obsession [...]</description>
		<content:encoded><![CDATA[<p>[...] a) Obtaining new skills (SEO is not enough to compete, anymore) like PR and Copywriting b) Having a firm understanding of social media and networks c) Adding feedback/conversational pieces in large quantities to your site d) Analytics obsession [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Moderne-Unternehmenskommunikation.de &#187; Fundst</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-46074</link>
		<dc:creator>Moderne-Unternehmenskommunikation.de &#187; Fundst</dc:creator>
		<pubDate>Mon, 04 Dec 2006 16:16:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-46074</guid>
		<description>[...] </description>
		<content:encoded><![CDATA[<p>[...]</p>
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	<item>
		<title>By: Push and Pull PR on eMarketing Talkshow &#187; Online Marketing Blog</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-45081</link>
		<dc:creator>Push and Pull PR on eMarketing Talkshow &#187; Online Marketing Blog</dc:creator>
		<pubDate>Thu, 30 Nov 2006 16:39:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-45081</guid>
		<description>[...] Cindy caught up with me at the WebmasterWorld Pubcon conference to talk about doing this show and it seemed like a great idea. I had just presented on Push and Pull PR in the context of social media release optimization during the public relations panel. I had not done any interviews yet on this topic, so it seemed fresh and timely. [...]</description>
		<content:encoded><![CDATA[<p>[...] Cindy caught up with me at the WebmasterWorld Pubcon conference to talk about doing this show and it seemed like a great idea. I had just presented on Push and Pull PR in the context of social media release optimization during the public relations panel. I had not done any interviews yet on this topic, so it seemed fresh and timely. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: PR Leap Blog &#187; PubCon 2006 - Press and Public Relations Campaigns Session</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-43299</link>
		<dc:creator>PR Leap Blog &#187; PubCon 2006 - Press and Public Relations Campaigns Session</dc:creator>
		<pubDate>Wed, 22 Nov 2006 23:54:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-43299</guid>
		<description>[...] Lee went on to discuss his concept of Push PR and Pull PR, followed by Blogger Relations Tips. I recommend reading clicking through those last two links who better to explain it than Lee on his own blog. While you are there, make sure to subscribe to his blog its a good mix of SEO and PR posts. [...]</description>
		<content:encoded><![CDATA[<p>[...] Lee went on to discuss his concept of Push PR and Pull PR, followed by Blogger Relations Tips. I recommend reading clicking through those last two links who better to explain it than Lee on his own blog. While you are there, make sure to subscribe to his blog its a good mix of SEO and PR posts. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Podcasting Consultant and Expert - Tips and Commentary on Podcasting</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-43005</link>
		<dc:creator>Podcasting Consultant and Expert - Tips and Commentary on Podcasting</dc:creator>
		<pubDate>Tue, 21 Nov 2006 21:05:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-43005</guid>
		<description>[...] I&#8217;d like to expand on an excellent post from the Online Marketing Blog that discusses the idea of using social media to multiply your PR efforts&#8211;both for communicating to the consumer as well as the press. There</description>
		<content:encoded><![CDATA[<p>[...] I&#8217;d like to expand on an excellent post from the Online Marketing Blog that discusses the idea of using social media to multiply your PR efforts&#8211;both for communicating to the consumer as well as the press. There</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Outofthequestion.nl &#187; Blog Archive &#187; Push PR / Pull PR</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-42733</link>
		<dc:creator>Outofthequestion.nl &#187; Blog Archive &#187; Push PR / Pull PR</dc:creator>
		<pubDate>Mon, 20 Nov 2006 21:28:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-42733</guid>
		<description>[...] Cool artikel, (vooral een cool logo)</description>
		<content:encoded><![CDATA[<p>[...] Cool artikel, (vooral een cool logo)</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Pubcon Roundup: Videos, Photos and Blog Posts &#187; Online Marketing Blog</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-42722</link>
		<dc:creator>Pubcon Roundup: Videos, Photos and Blog Posts &#187; Online Marketing Blog</dc:creator>
		<pubDate>Mon, 20 Nov 2006 20:59:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-42722</guid>
		<description>[...] Blog Posts  Social Media Release Optimization Las Vegas Yahoo YPB Blog Party Feeds, Blogs, News and Social Search Guy Kawasaki Needs Your Links  Pubcon Day .05 [...]</description>
		<content:encoded><![CDATA[<p>[...] Blog Posts  Social Media Release Optimization Las Vegas Yahoo YPB Blog Party Feeds, Blogs, News and Social Search Guy Kawasaki Needs Your Links  Pubcon Day .05 [...]</p>
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	<item>
		<title>By: Using social media for greater exposure and optimization &#124; Website Content Writer &#38; Freelance Copywriter</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-41907</link>
		<dc:creator>Using social media for greater exposure and optimization &#124; Website Content Writer &#38; Freelance Copywriter</dc:creator>
		<pubDate>Fri, 17 Nov 2006 17:16:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-41907</guid>
		<description>[...] people are using Google news to get traffic. I need to explore that.   You can leave a response, or trackback from your ownsite. [...]</description>
		<content:encoded><![CDATA[<p>[...] people are using Google news to get traffic. I need to explore that.   You can leave a response, or trackback from your ownsite. [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The really short PubCon Roundup &#164; sorvoja.com</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-41889</link>
		<dc:creator>The really short PubCon Roundup &#164; sorvoja.com</dc:creator>
		<pubDate>Fri, 17 Nov 2006 16:31:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-41889</guid>
		<description>[...] Social media release Optimization [...]</description>
		<content:encoded><![CDATA[<p>[...] Social media release Optimization [...]</p>
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		<title>By: Starked SF, Unforgiving News from the Bay &#187; Blog Archive &#187; Talk of the Town: Friday</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-41884</link>
		<dc:creator>Starked SF, Unforgiving News from the Bay &#187; Blog Archive &#187; Talk of the Town: Friday</dc:creator>
		<pubDate>Fri, 17 Nov 2006 15:31:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-41884</guid>
		<description>[...] Social media release optimization. Sounds kinky. [...]</description>
		<content:encoded><![CDATA[<p>[...] Social media release optimization. Sounds kinky. [...]</p>
]]></content:encoded>
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		<title>By: 14th Colony Scout &#187; Blog Archive &#187; PubCon Roundup</title>
		<link>http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-41835</link>
		<dc:creator>14th Colony Scout &#187; Blog Archive &#187; PubCon Roundup</dc:creator>
		<pubDate>Fri, 17 Nov 2006 11:45:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/2006/11/social-media-release-optimization/#comment-41835</guid>
		<description>[...] Lee Miller talks about the dynamics of push and pull in his presentation about social media release optimization. [...]</description>
		<content:encoded><![CDATA[<p>[...] Lee Miller talks about the dynamics of push and pull in his presentation about social media release optimization. [...]</p>
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