Yahoo! Testing Search Results Interface

Comments | Posted by Lee Odden on May 4th, 2007 in Online Marketing, Yahoo

As Karl Ribas found recently, Yahoo is testing some new search results page today. Funny thing is, I don’t use Yahoo standard search all that much but I couldn’t find what I was looking for on Google. (Note: the query in the screenshot is not what I was looking for)

Click for larger version

As Barry has also noted over at Search Engine Land, blue doesn’t really seem like “Yahoo”, it seems more like another company. It’s purple (my favorite color) that I think of when I think Yahoo.

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Luke Humble

Interesting that both Google and Yahoo are testing a new interface (http://www.techcrunch.com/2007/05/05/google-tes...) at the same time.
I also agree about the blue, for one it doesn't cement well with Yahoos well established brand, and secondly, it has a very "Vista" like fell to the header graphic.

Zohaib

Interesting find.

Wayne Smallman

I'm not sure about the banner header. The blue isn't doing it for me, either. But it's the depth of the banner that's the problem for me personally.

It's robbing valuable pixels from the actual search results, which is why people are there.

Style before substance? Tell me it ain't so!