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Lee Odden

Top SEO Blogs by Link Popularity

Comments | Posted by Lee Odden on Jul 2nd, 2007 in Blogging, Online Marketing

Perusing feeds for search marketing blogs this evening I noticed a claim/post by Rand about one million links to seomoz.org and that is indeed what Yahoo Site Explorer reports. The posts goes on to explain how to achieve such “linkableness” and ends with a collection of search marketing blogs and the number of inbound links for comparison.

Since Online Marketing Blog was not included in the list, I thought I’d throw up that same list with OMB included. You’ll see us sandwiched between John Battelle’s Searchblog and Search Engine Roundtable. Not a bad showing by any standard. Thank you to all the sites that have linked to us and especially our many new and long time readers!

If you’re into lists and rankings of marketing oriented blogs, then be sure to check out these resources:

No matter what list a blog is on, it really doesn’t matter after the first interaction readers have with the content. If the content isn’t doing it’s job to satisfy reader interests, then they move on. Lists are only useful for standing out to new readers looking for additional resources, not for retaining them.

It can be a challenging task to stay consistent with content creation and perform company responsibilities, but if the topic is of sincere interest it will show and subscribers remain loyal.

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  • How I wish my blog will be included in this list a year from now... I think everything is possible if we continue the hard work in promotion..
  • Hi Michael, I think the inconsistencies with link data has to be taken with a relative grain of salt just like we do with the search volume numbers given by keyword research tools.

    Over time, these sorts of measurements can provide insight, but a one time snapshot is pretty much useless.
  • Amazing numbers, indeed! I guess I'll have to work on raising my 12K score a bit, maybe doubling it over the next year or so.
  • Hi Lee,

    Haven't crawled your site in awhile, good to see some nice posts waiting to be consumed!

    These link popularity contests has stirred up quite an uproar with Australian bloggers as neither Google (using "link:"), Yahoo (using Yahoo! Site Explorer) or MSN (using "link:") give reliable results, the number of inbound links varies enormously. What are you thoughts on the inconsistency of reported links?

    Cheers. :D
  • Those are some massive numbers. It give me something to shoot for with my paltry 9k links, according to Site Explorer.
  • Very interesting...I suspect one reason Aaron Wall's SEOBook site is on top is the number of affiliates gunning for a commission on a sale. Just look around and see how many Blogs about Blogging, SEO, SEM, etc. have an affiliate link back to him on their sidebar (which means it shows up in every permalinked post in many cases). Is there a backlink counting tool that counts the number of unique domains (not URLs) that link to a particular URL?

  • That's a quite interesting comparison. So Aaron Wall is on top, and his just one. He wrote a Book, but not any book. The SEOBook. Ok, I agree, links mean that they are all worthy, but can you quantify and say that if Aaron Wall's SEOBook is 4 times larger than SERoundtable with 403,000 links, the SEOBook is 4 times better or 4 times more appropriate? Probably not. What do you think?
  • More information that i will put to use. Thanks.
  • An interesting post but makes me think if all those links really relevant to the blog. SEOBook's links might be just because the affiliate links.

    Congrats to those blogs that made it.
  • My links have to be earned, Lee. Even I have to earn them. :)

  • It's funny you put it that way Michael as I've noticed that many of the links Yahoo detects are not really links at all. For example, when one site "borrows" another site's image, Yahoo site explorer sees that as a link.


    Am not sure if you caught it, but the reason I did this post was because of OMB's exclusion from Rand's list.



    By the way, let's see that 100k links put into practice. I'd like to see if you can really do that.
  • So if I use my personal network to link to SEO Theory and get 100,000+ links overnight, will that count?

    What about all the RSS feed scraper sites that link to me? If I seed those feeds with links to SEO Theory, will they count?

    Link popularity means nothing. It's a number.
  • Good to see your right in the prime spot.
  • Hey Dave, you've been added!
  • me :)
    Inlinks (134,633)
  • Great post, Lee...is an interesting post that will definitely help me with some link building.
  • I'm so glad you made the point that visitors' first reaction to a page has to satisfy - just driving traffic with huge link numbers is pointless unless it's traffic that's interested in your content.
    thanks!

    Will Rowan
  • JLH
    Quite an accomplishment, congratulations are in order.
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