Comments on: Public Relations Benefits from SEO http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/ Grow your business with TopRank Online Marketing tips, articles, & experts interviews on social media, digital PR & search engine marketing. Sun, 21 Mar 2010 06:38:51 -0500 http://wordpress.org/?v=2.9.2 hourly 1 By: Online Reputation Management for Direct Marketers | Online Marketing Blog http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-408852 Online Reputation Management for Direct Marketers | Online Marketing Blog Sun, 18 May 2008 17:50:14 +0000 http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-408852 [...] Public Relations Benefits from SEO [...] [...] Public Relations Benefits from SEO [...]

]]> By: SEO Tips for Public Relations http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-353435 SEO Tips for Public Relations Thu, 14 Feb 2008 01:35:08 +0000 http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-353435 [...] the best answer for a query. But they’re probably doing a crappy job with their web site and Public Relations SEO and need to synch up their real world dominance in the category with how they represent themselves [...] [...] the best answer for a query. But they’re probably doing a crappy job with their web site and Public Relations SEO and need to synch up their real world dominance in the category with how they represent themselves [...]

]]> By: David Isseman http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-246409 David Isseman Tue, 06 Nov 2007 23:38:41 +0000 http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-246409 Lee, I completely agree. As a communications professional, I spend most of my time on the web and SEO and SEM both play major roles in my client projects. PR is definitely transforming from a traditional publishing to a web-centric appoach. David http://www.TheCreativeConnector.com Lee,

I completely agree. As a communications professional, I spend most of my time on the web and SEO and SEM both play major roles in my client projects.

PR is definitely transforming from a traditional publishing to a web-centric appoach.

David
http://www.TheCreativeConnector.com

]]> By: Mark Alan Effinger http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-241950 Mark Alan Effinger Wed, 31 Oct 2007 20:39:37 +0000 http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-241950 Hi Lee, Yes, absolutely. Whether push-pull PR or push-pull marketing, the net gain is pretty much the same. Use both sides of the marketing program to better manage the effect. In regards to Universal Search: What surprises me is that traditional online marketing firms have been missing this for so long. Simple things like naming an image on your blog or site after your brand and keywords, rather than image17.jpg. And leveraging social media to fully optimize ALL of your content. It's always made sense. Now, with Universal Search, the light is coming on for the rest of the world. We're driving some reputation management campaigns right now. I'll follow-up later with our results. Thanks again, Lee. Mark Alan Effinger www.RichContent.com Hi Lee,

Yes, absolutely. Whether push-pull PR or push-pull marketing, the net gain is pretty much the same. Use both sides of the marketing program to better manage the effect.

In regards to Universal Search: What surprises me is that traditional online marketing firms have been missing this for so long.

Simple things like naming an image on your blog or site after your brand and keywords, rather than image17.jpg.

And leveraging social media to fully optimize ALL of your content. It’s always made sense. Now, with Universal Search, the light is coming on for the rest of the world.

We’re driving some reputation management campaigns right now. I’ll follow-up later with our results.

Thanks again, Lee.

Mark Alan Effinger
http://www.RichContent.com

]]> By: Sam http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-241827 Sam Wed, 31 Oct 2007 12:40:44 +0000 http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-241827 Interesting piece. Google love content, more content means better PR, better PR means higher listings. Interesting piece. Google love content, more content means better PR, better PR means higher listings.

]]> By: Fred Wood http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-241817 Fred Wood Wed, 31 Oct 2007 12:09:00 +0000 http://www.toprankblog.com/2007/10/public-relations-benefits-from-seo/#comment-241817 Hi Lee, We have definitely seen huge benefits to our clients in having multiple search avenues. We have a client who frequently has four places on page one of Google for their number one search term. They are getting two from their main site and two from press releases and/or articles and/or their blog. They also usually have a paid ad for a total of five links that can take clients to their site. Fred Hi Lee,

We have definitely seen huge benefits to our clients in having multiple search avenues.

We have a client who frequently has four places on page one of Google for their number one search term.

They are getting two from their main site and two from press releases and/or articles and/or their blog.

They also usually have a paid ad for a total of five links that can take clients to their site.

Fred

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