TopRank Online Marketing
Lee Odden

Recommended Online Marketing and PR Reading List

By Lee Odden     Interactive Marketing, Online Marketing, Public Relations

At ad:tech last week, fellow PR/new media marketing practitioner and blogger, Rohit Bhargava and I were talking about his new book, “Personality Not Included – Why Brands Lose Their Authenticity and How Great Companies Get it Back”, and he mentioned that I should send him a list of recommended reading for a new bookstore feature he’s adding to his blog.

I thought that was a great idea and with so many smart marketers reading Online Marketing Blog, I’d like to invite you to share a few of your favorite books on the subjects of marketing online, social media and new media public relations.

I’ll start with the list I sent Rohit which includes a few books that are several years old but most are fairly new or soon to be released:

You can find and order or pre-order all of these books at Amazon or BN.com.

Do you have a recommended reading list of books for better online marketing and PR? Please share in the comments.


SUBSCRIBE TO TOPRANK’S TIPS NEWSLETTER

Get Online Marketing news, tips & expert insight. We respect your privacy.


Rate this Post: PoorSo SoOKGoodAwesome (4 votes, average: 4.75 out of 5)
Loading ... Loading ...

Related Posts You May Enjoy Reading:

Please read the Online Marketing Blog comment policy.

To optimize your online marketing performance, contact us at TopRank | ©2014 TopRank® Online Marketing | Top