This weekend completed a successful wrap up of MediaPost’s second Search Insider Summit show for 2007. TopRank’s participation with the event involved both speaking (moderating actually) and serving as a media sponsor.
The Stein Eriksen Lodge in Park City, Utah was an excellent location for a winter event, especially for those that participated in the snowshoeing, skiing and snowmobiling activities. Next year the two SIS event will be held in May (down South maybe?) and another Winter event in December. Below is a wrap up of blog posts, images, video and even a few PowerPoint presentations.
Blog Posts and Live Coverage:
- Search Insider Summit Utah – TopRank
- Search Insider Summit Day 05 Photos – TopRank
- SIS Opening Remarks Gord Hotchkiss – TopRank
- Will Agencies “Get” Search? – TopRank
- Search Insider Summit Day 1 Photos – TopRank
- SIS Session: Microsoft New Keyword Services Platform – TopRank
- SIS Session Leveraging Local Search on a National Basis – TopRank
- SIS Session Managing Search in an Uncertain Economy – TopRank
- Search Insider Summit Day 1 Recap – TopRank
- Live From the Search Insider Summit: Search Changed Drastically In 2007 – Tameka Kee, MediaPost Online Media Daily
- Daily SIS Observations from Media Post – MediaPost Raw Blog:
- Jordan Rohan Keynote – David Berkowitz
- Search Insider Summit Wrap Up – David Berkowitz
- Using Display Ads to Drive Search Marketing – Virtuous or Greedy? – Chris Heuer
- Are You Ready for What Comes Back? The Unilver AxeDove Connundrum – Chris Heuer
- Still Live (But Slightly Bruised) From Park City, Utah – Gord Hotchkiss, Search Insider
- Search Insider Summit: Capitalizing on Universal Search – Jordan McCollum, Marketing Pilgrim
- Search Insider Summit: Search Ad Intelligence from Microsoft – Jordan McCollum, Marketing Pilgrim
- Financial Services – Not Feeling the Pinch Yet – LeeAnn Prescott
PowerPoint Presentations:
- Introduction to Optimizing Universal Search – Lee Odden
- Universal Search and Social Media – Chris Heuer
Photos:
- Search Insider Summit Utah 2007 – TopRankBlog
- Search Insider Summit Park City 2007 – Cam Balzer
- Search Insider Summit – Utah – David Berkowitz
- Search Insider Summit 2007 – Chris Heuer
Video:
(Unfortunately, we didn’t get video interviews or sessions, it was just too dark, but here are a few vids of the post conference activities)
- SIS Utah – Really Bad Snowmobiling Video – Cam Balzer
- Snowshoeing at SIS Utah - Cam Balzer
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