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	<title>Comments on: Dell Social Media Interview with Richard Binhammer</title>
	<atom:link href="http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/</link>
	<description>Grow your business with TopRank Online Marketing tips, articles, &#38; experts interviews on social media, digital PR &#38; search engine marketing.</description>
	<lastBuildDate>Fri, 19 Mar 2010 22:16:21 -0500</lastBuildDate>
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		<item>
		<title>By: How Social Media Community Building Helps SEO (Search Engine Optimization) &#124; Online Marketing Blog</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-526871</link>
		<dc:creator>How Social Media Community Building Helps SEO (Search Engine Optimization) &#124; Online Marketing Blog</dc:creator>
		<pubDate>Tue, 30 Dec 2008 12:07:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-526871</guid>
		<description>[...] sized companies. We&#8217;ve even interviewed people with those types of responsibilities from Dell and Comcast. </description>
		<content:encoded><![CDATA[<p>[...] sized companies. We&#8217;ve even interviewed people with those types of responsibilities from Dell and Comcast.</p>
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		<title>By: keithburtis.com &#187; Comparing Corporate Social Media use to a Golf Club</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-526381</link>
		<dc:creator>keithburtis.com &#187; Comparing Corporate Social Media use to a Golf Club</dc:creator>
		<pubDate>Mon, 29 Dec 2008 04:15:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-526381</guid>
		<description>[...] and image will not allow employees to blog as part of the apple organization. Other companies like Dell, Comcast, and Best Buy have scores of community managers that are helping with everything from [...]</description>
		<content:encoded><![CDATA[<p>[...] and image will not allow employees to blog as part of the apple organization. Other companies like Dell, Comcast, and Best Buy have scores of community managers that are helping with everything from [...]</p>
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	<item>
		<title>By: Social Media News &#124; Social Media Smack Talk</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-524615</link>
		<dc:creator>Social Media News &#124; Social Media Smack Talk</dc:creator>
		<pubDate>Thu, 25 Dec 2008 06:54:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-524615</guid>
		<description>[...] Dell Social Media Interview with Richard Binhammer. Source: TopRank Blog [...]</description>
		<content:encoded><![CDATA[<p>[...] Dell Social Media Interview with Richard Binhammer. Source: TopRank Blog [...]</p>
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	<item>
		<title>By: Steven Beam</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-523461</link>
		<dc:creator>Steven Beam</dc:creator>
		<pubDate>Tue, 23 Dec 2008 05:11:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-523461</guid>
		<description>Thank you for sharing. I&#039;m just glad to be part of the blog universe and be able to learn and share. Blogging has completely changed he way I do business, communicate and get my information.</description>
		<content:encoded><![CDATA[<p>Thank you for sharing. I&#8217;m just glad to be part of the blog universe and be able to learn and share. Blogging has completely changed he way I do business, communicate and get my information.</p>
]]></content:encoded>
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	<item>
		<title>By: RichardatDELL</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-516141</link>
		<dc:creator>RichardatDELL</dc:creator>
		<pubDate>Wed, 10 Dec 2008 17:02:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-516141</guid>
		<description>David,

I just moused over and noticed your contact info.  We have actually been through your issues several times.  We have different perspectives on the matters, as you know and has been documented on your blog.  Not much further to be said or done however, we appreciate your larger point, although think we agree to disagree on that too.</description>
		<content:encoded><![CDATA[<p>David,</p>
<p>I just moused over and noticed your contact info.  We have actually been through your issues several times.  We have different perspectives on the matters, as you know and has been documented on your blog.  Not much further to be said or done however, we appreciate your larger point, although think we agree to disagree on that too.</p>
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		<title>By: RichardatDELL</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-516136</link>
		<dc:creator>RichardatDELL</dc:creator>
		<pubDate>Wed, 10 Dec 2008 16:53:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-516136</guid>
		<description>David, if you want to contact me directly I will follow up on your issues and see what is going on.  I am enpowered to do that and will.  Email: Richard_Binhammer@dell.com</description>
		<content:encoded><![CDATA[<p>David, if you want to contact me directly I will follow up on your issues and see what is going on.  I am enpowered to do that and will.  Email: <a href="mailto:Richard_Binhammer@dell.com">Richard_Binhammer@dell.com</a></p>
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		<title>By: David</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-516040</link>
		<dc:creator>David</dc:creator>
		<pubDate>Wed, 10 Dec 2008 12:43:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-516040</guid>
		<description>Dell listens. 

They don&#039;t fix issues effectively in my experience. Sadly, they aren&#039;t empowered to. 

Dell is a poster child of how engaging is only step one and not at all sufficient. There is a need for much larger organizational change to satisfy customers. This change is not the responsibility of the people of that social media group - it is the responsibility of upper management.</description>
		<content:encoded><![CDATA[<p>Dell listens. </p>
<p>They don&#8217;t fix issues effectively in my experience. Sadly, they aren&#8217;t empowered to. </p>
<p>Dell is a poster child of how engaging is only step one and not at all sufficient. There is a need for much larger organizational change to satisfy customers. This change is not the responsibility of the people of that social media group &#8211; it is the responsibility of upper management.</p>
]]></content:encoded>
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		<title>By: Why Dell utilizes Social Media </title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515971</link>
		<dc:creator>Why Dell utilizes Social Media </dc:creator>
		<pubDate>Wed, 10 Dec 2008 09:59:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515971</guid>
		<description>[...] of Social Media in the areas of CRM and Marketing.</description>
		<content:encoded><![CDATA[<p>[...] of Social Media in the areas of CRM and Marketing.</p>
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	<item>
		<title>By: marketwise</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515716</link>
		<dc:creator>marketwise</dc:creator>
		<pubDate>Tue, 09 Dec 2008 23:56:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515716</guid>
		<description>Very insightful conversation - this was particularly telling:  &quot;Perceptions are no longer just reality. They are real.  The </description>
		<content:encoded><![CDATA[<p>Very insightful conversation &#8211; this was particularly telling:  &#8220;Perceptions are no longer just reality. They are real.  The</p>
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		<title>By: Help Your Users and Customers Find You Online</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515683</link>
		<dc:creator>Help Your Users and Customers Find You Online</dc:creator>
		<pubDate>Tue, 09 Dec 2008 23:09:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515683</guid>
		<description>[...] participate in a social network, etc.</description>
		<content:encoded><![CDATA[<p>[...] participate in a social network, etc.</p>
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	<item>
		<title>By: Social Media News &#8212; Social Media Optimization</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515625</link>
		<dc:creator>Social Media News &#8212; Social Media Optimization</dc:creator>
		<pubDate>Tue, 09 Dec 2008 20:55:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515625</guid>
		<description>[...] Dell Social Media Interview with Richard Binhammer. Source: TopRank Blog [...]</description>
		<content:encoded><![CDATA[<p>[...] Dell Social Media Interview with Richard Binhammer. Source: TopRank Blog [...]</p>
]]></content:encoded>
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		<title>By: Cari</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515603</link>
		<dc:creator>Cari</dc:creator>
		<pubDate>Tue, 09 Dec 2008 19:21:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515603</guid>
		<description>Great interview! Dell really is a great example of how companies should be using social media.

Cari
&lt;a href=&quot;http://buzz.io&quot; rel=&quot;nofollow&quot;&gt;Buzz.io&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>Great interview! Dell really is a great example of how companies should be using social media.</p>
<p>Cari<br />
<a href="http://buzz.io" rel="nofollow">Buzz.io</a></p>
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		<title>By: RichardatDELL</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515597</link>
		<dc:creator>RichardatDELL</dc:creator>
		<pubDate>Tue, 09 Dec 2008 18:56:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515597</guid>
		<description>Hi BBarnes
We are using Telligent Community Server for blogs and our online community; Ideastorm is run a on Salesforce.com platform</description>
		<content:encoded><![CDATA[<p>Hi BBarnes<br />
We are using Telligent Community Server for blogs and our online community; Ideastorm is run a on Salesforce.com platform</p>
]]></content:encoded>
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		<title>By: BBarnes</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515569</link>
		<dc:creator>BBarnes</dc:creator>
		<pubDate>Tue, 09 Dec 2008 16:30:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515569</guid>
		<description>Great info Richard, would you mind sharing what platform or platforms Dell has deployed for your online community efforts? There are so many out there...not an easy decision to make.</description>
		<content:encoded><![CDATA[<p>Great info Richard, would you mind sharing what platform or platforms Dell has deployed for your online community efforts? There are so many out there&#8230;not an easy decision to make.</p>
]]></content:encoded>
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		<title>By: Lee Odden</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515557</link>
		<dc:creator>Lee Odden</dc:creator>
		<pubDate>Tue, 09 Dec 2008 15:17:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515557</guid>
		<description>Thank you for doing the interview Richard, it&#039;s much appreciated by me and especially our readers. We&#039;ll be posting such interviews every 1-2 weeks in our Social Media Smarts series.

Jacob, your retweets are very much appreciated - glad you liked the interview.</description>
		<content:encoded><![CDATA[<p>Thank you for doing the interview Richard, it&#8217;s much appreciated by me and especially our readers. We&#8217;ll be posting such interviews every 1-2 weeks in our Social Media Smarts series.</p>
<p>Jacob, your retweets are very much appreciated &#8211; glad you liked the interview.</p>
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		<title>By: Tom Lindstrom</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515548</link>
		<dc:creator>Tom Lindstrom</dc:creator>
		<pubDate>Tue, 09 Dec 2008 14:38:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515548</guid>
		<description>Good interview.Getting information from people who work with these things every day is priceless.This is useful insider information compared to the ready-chewed social media stuff that circles around the web.</description>
		<content:encoded><![CDATA[<p>Good interview.Getting information from people who work with these things every day is priceless.This is useful insider information compared to the ready-chewed social media stuff that circles around the web.</p>
]]></content:encoded>
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		<title>By: jacob morgan</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515421</link>
		<dc:creator>jacob morgan</dc:creator>
		<pubDate>Tue, 09 Dec 2008 05:08:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515421</guid>
		<description>absolutely great interview Lee and Richard.  I wish everyone could see this.  i love that you consider roi as something more than a dollar sign and the fact that you bring up internet stats and say &quot;why wouldn&#039;t you use social media?&quot; is something all execs needs to see.  

i tweeted this a few times, great job and thanks for sharing guys!</description>
		<content:encoded><![CDATA[<p>absolutely great interview Lee and Richard.  I wish everyone could see this.  i love that you consider roi as something more than a dollar sign and the fact that you bring up internet stats and say &#8220;why wouldn&#8217;t you use social media?&#8221; is something all execs needs to see.  </p>
<p>i tweeted this a few times, great job and thanks for sharing guys!</p>
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		<title>By: RichardatDELL</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515402</link>
		<dc:creator>RichardatDELL</dc:creator>
		<pubDate>Tue, 09 Dec 2008 03:16:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515402</guid>
		<description>Tom,Marcel, Carson, Justin appreciate the feedback and votes of confidence from you all for the direction and thinking that underpins it 

Lee, thanks for the opportunity. Brian for the photo. You are so right about each situation being unique and different considerations come into play, as mentioned in your question about strategies and decision-making.

Matt, Banhammer has an interesting ring to it.  I won&#039;t repeat another play on words sometimes used :-)</description>
		<content:encoded><![CDATA[<p>Tom,Marcel, Carson, Justin appreciate the feedback and votes of confidence from you all for the direction and thinking that underpins it </p>
<p>Lee, thanks for the opportunity. Brian for the photo. You are so right about each situation being unique and different considerations come into play, as mentioned in your question about strategies and decision-making.</p>
<p>Matt, Banhammer has an interesting ring to it.  I won&#8217;t repeat another play on words sometimes used <img src='http://www.toprankblog.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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		<title>By: Living in the Connected Era &#171; Impressions Scholarcast</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515397</link>
		<dc:creator>Living in the Connected Era &#171; Impressions Scholarcast</dc:creator>
		<pubDate>Tue, 09 Dec 2008 02:32:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515397</guid>
		<description>[...] a comment &#187;  A tweet alert from @deswalsh drew us to a post by Lee Odden reporting an interview with Richard Binhammer from Dell. As Des</description>
		<content:encoded><![CDATA[<p>[...] a comment &raquo;  A tweet alert from @deswalsh drew us to a post by Lee Odden reporting an interview with Richard Binhammer from Dell. As Des</p>
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		<title>By: franklin bishop</title>
		<link>http://www.toprankblog.com/2008/12/dell-social-media-interview-with-richard-binhammer/#comment-515396</link>
		<dc:creator>franklin bishop</dc:creator>
		<pubDate>Tue, 09 Dec 2008 02:14:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.toprankblog.com/?p=3827#comment-515396</guid>
		<description>Awesome interview.  That was actually quite interesting and it&#039;s always nice to see social media from different people&#039;s perspectives.</description>
		<content:encoded><![CDATA[<p>Awesome interview.  That was actually quite interesting and it&#8217;s always nice to see social media from different people&#8217;s perspectives.</p>
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