Comments on: The Copyblogger Files – Interview with Brian Clark

By: Rick

Rick — Sun, 01 Feb 2009 15:54:17 +0000

I really like the section on compelling blog headlines. As any copy there should always be a compelling headline to capture the readers attention no matter if it is a blog, some type of ad, etc.

You have to capture the readers attention first and then back it up by following up on your content.

Very good interview, thumbs up!

By: Ed Richardson

Ed Richardson — Fri, 30 Jan 2009 08:39:05 +0000

Good advice,

Effectively stick to the basics and focus on quality and your individual nature.

Liked the simple nature of this interview.

By: J. Michael Warner

J. Michael Warner — Thu, 29 Jan 2009 12:20:12 +0000

Great interview1 I think one of the most important things some people miss, is the idea that you have to find your voice. To much worrying about SEO and the technical aspects of blogging and building websites. Not enough time spent on who you really are and what you have to offer.

By: Luke

Luke — Thu, 29 Jan 2009 10:23:29 +0000

Some great insights in that interview Lee and Brian, thanks!

By: Flosslounge

Flosslounge — Thu, 29 Jan 2009 06:03:59 +0000

Its become so competitive when it comes to search engine ranking such that i have lost hope. There is always something new coming up to make it even harder. It seems spending lots of money on advertising is the key although not small business friendly.
Kind regards
Flosslounge

By: Bill Tamminga

Bill Tamminga — Thu, 29 Jan 2009 04:50:36 +0000

Great interview, Lee. Build value and implement effective strategy. Thank you!

By: Wayne Liew

Wayne Liew — Thu, 29 Jan 2009 02:12:52 +0000

People are overly obsessed with putting keywords into their blog posts, trying to rank well for search engines in order to gain more search engine traffic.

What they do not realize is that if their post is dull due to the “optimization” done, visitors will not stay around for long even though they might have came from Google.

By: Mario Bonilla

Mario Bonilla — Wed, 28 Jan 2009 16:01:56 +0000

Lee, another great interview. I love the description of the headline as being a “relevant and compelling promise”. That is both powerful and simple to understand. I will share that gem. Thanks Brian

By: Crystal

Crystal — Wed, 28 Jan 2009 14:29:44 +0000

Nice Interview. Thanks for the insight and tips.

I really like that Brian emphasized the need for great content and building a brand before optimization. Too many time we have clients that come in with a brand new company and want to rank first in Google. We have to explain that many more steps need to happen before they hit the first page of the search results.

By: Marko Saric

Marko Saric — Wed, 28 Jan 2009 10:40:41 +0000

Nice interview, thanks!

I definitely agree about the part with all the tricks people try do get search engines to rank them. It is not the way to go.

Focus on building great content. Focus on making it unique in your own way. Focus on building readership.

By doing this, links from different sites and social media will come and Google will notice you. Google will start ranking you but you will not be dependent on them as you still will have your readership.

By: Lee Odden

Lee Odden — Wed, 28 Jan 2009 04:51:33 +0000

Thanks for reading Dana and of course to Brian for making pigs fly.

By: Dana Lookadoo

Dana Lookadoo — Wed, 28 Jan 2009 04:42:12 +0000

I especially appreciate the insight about not obsessing over keywords and building a brand.

If Brian’s knack for writing represents his courtroom days, I imagine the opposing attorneys are happy he left the profession!

“Thank you” to Brian and to Lee for creating unique voices as best practice examples for us to study!