Comments on: Public Relations Activities That Affect SEO

By: Ecommerce Help - Tyrone Shum

Ecommerce Help - Tyrone Shum — Sat, 16 May 2009 13:44:57 +0000

True enough, whenever you are in an online business, put in mind that there are a lot of ways to promote it, not only through online SEO but offline as well. Personally, I find press releases quite effective. This post relates well to the saying that performing a business-in-a-box won’t lead you to sucess.

By: Lee Odden

Lee Odden — Tue, 05 May 2009 14:35:54 +0000

Brennan, regarding it being “behind the game” for companies not currently engaged with social media programs, I’d say yes and no. It’s never too late for a company to start better communicating with it’s customers and prospects. Social media is simply technology that facilitates word of mouth. Getting started with social media efforts is simply reaching out and getting involved with conversations that are already happening. It’s never to late to start listening to customers and providing more value.

By: David Craig

David Craig — Tue, 05 May 2009 14:00:49 +0000

I’ve had customers of two different clients call ME after net search for client led to online postings of releases with my contact info. (Of course I gladly passed along clients’ numbers.)

By: Brennan

Brennan — Tue, 05 May 2009 12:23:50 +0000

I think social media is something that if a business is not doing right now then they are FAR behind the game. One thing that does interest me and I think someone already touched on the topic in the comments is that you rarely see press releases optimized for SEO. For instance if you are trying to rank for a keyword then you should hyperlink the keyword with the target URL in the release so when it gets syndicated and picked up it will be prominent on strong PR and trusted websites.

By: David Corman

David Corman — Mon, 04 May 2009 09:13:06 +0000

Nice post, all great “outside of the box” ideas. What would you recommend when doing SEO for a client that just has a simple website and no other content to do these kinds of things?

By: Plankton

Plankton — Sun, 03 May 2009 22:25:14 +0000

Hallelujah! I’ve been banging on about this for ages. If you want to be effective at PR you need to learn the principals of SEO. If you don’t, you’re simply not doing the best job you can for your clients.

By: michael hein

michael hein — Sun, 03 May 2009 20:19:46 +0000

great job ! Thanks.

By: Vijay Rayapati

Vijay Rayapati — Sun, 03 May 2009 18:10:13 +0000

PR releases/announcements are one optimization which can add very good value to SEO and unfortunately it is highly ignored.

By: Schumi

Schumi — Sun, 03 May 2009 08:57:39 +0000

That’s to say “do everything you can to promote your business”.

The sales rule.

By: Vishal Nayak - B2B Copywriter

Vishal Nayak - B2B Copywriter — Fri, 01 May 2009 17:02:31 +0000

Optimizing PR based content is something companies must look into as a long term tactic but sadly only ultra serious businesses stay in touch with industry best practices such as these. In India, web PR is just beginning to take shape so expecting advanced tactics like optimizing PR based content is too much right now. Maybe in near future we can expect something exciting.