Comments on: Strategic Link Building for SEO

By: Jeff Roberts

Jeff Roberts — Sat, 04 Jul 2009 12:02:32 +0000

very informative! I will be taking different approaches to link building. Thanks!

By: teuku2

teuku2 — Thu, 02 Jul 2009 02:24:40 +0000

You need to have valid content on your website that people will find of interest so they will link to it, if your content is of no relevance then people are not going to.

By: Iklan Baris

Iklan Baris — Mon, 29 Jun 2009 11:42:49 +0000

nice strategy for links building seo. Thanks for you tutorials.

By: Debbie

Debbie — Sun, 28 Jun 2009 13:25:58 +0000

Really good advice Lee. From studying successful linking strategies, can I also add sponsorship of sports teams and charities who actively promote events is an excellent opportunity for both branding and link building. Makes your brand look involved in community or charity, and gets loads of links for your website.

By: Gabriella

Gabriella — Sat, 27 Jun 2009 12:36:42 +0000

Rut roh I mucked up on the article post .. here is the correct link. Thanks.

By: Gabriella

Gabriella — Sat, 27 Jun 2009 12:32:52 +0000

Hello Lee- I have spent an hour reading articles on your site and felt “compelled” to post a comment. First I wanted to give you “kudos,” you are very informative, engaging and spot on with the advise.

As an SEO copywriter and provider it’s rare that I find someone as competent in explaining SEO, link building, Social media, etc. It seems I am seeing more SEO providers expand their services to include more than just high organic results or PPC etc. (the basics of SEO business standards.) What I have found refreshing is how open SEO geeks have embraced & study market trends like what and how Social media can help or affect your SEO. In my humble opinion you have to if you are going to stay in business. So it’s a continuous learning experience for me & my team.

In my experience I have found “natural” link building to be the most successful. Not sure if you have been keeping up with Google’s “profiling” of SEO’s (another topic but one we discussed at length on our company blog I will include it in case you want to share it with your readers – http://www.level343.com/article_archive/2009/06/17/%E2%80%9Cbig-brother%E2%80%9D-google-steps-on-seos/- ) but the operative word seems to be “intent” behind the link. Something to think about.

Thanks
Gabriella /AKA @SEOcopy

By: Pedro Souki

Pedro Souki — Fri, 26 Jun 2009 15:30:39 +0000

Matts Cutts, the chief of Page Rank Team at Google did that post “Natural links are better than non-natural” Explaining just that.

The worse thing that can happen to a bad product is to be sold, so the same thing happens with site with worthless content.

By: metafever

metafever — Wed, 24 Jun 2009 14:10:59 +0000

I found your blog on google and read a few of your other posts. I just added you to my Google News Reader. Keep up the good work. Look forward to reading more from you in the future.
Thanks,
Joe

By: Nick Stamoulis

Nick Stamoulis — Tue, 23 Jun 2009 13:39:34 +0000

I think if a person sort of puts the idea of “link building” on the back burner and focuses and actively marketing their business online the link building portion of it will just come naturally.

By: Karl Craig-West

Karl Craig-West — Tue, 23 Jun 2009 13:32:56 +0000

I see this as a bit of a chicken and egg marketing situation. Without decent content you won’t get links but without links you won’t get traffic.

My experience is that link building and baiting should be done concurrently. You build links as you’re building your site.

Happy hunting,

Karl

By: sdefrawi

sdefrawi — Tue, 23 Jun 2009 03:57:27 +0000

I couldn’t agree more. The obsession with stockpiling inbound links has created a breed of marketers that have lost sight of the fundamental goal- to attract quality traffic that leads to conversions.

By: Lou

Lou — Mon, 22 Jun 2009 05:00:12 +0000

I think the key factor is patience combined with link building. The days of a creating a flash bang site and getting traffic instantly are long over. Now it takes dedication and consistency with both content and link building. A site owner who is promoting on his or her own must think in terms of months or years to acquire a solid base of traffic.

By: Lee Odden

Lee Odden — Sun, 21 Jun 2009 13:50:07 +0000

Thanks Garrett, educating our clients on link building is part of what we offer with TopRank consulting services. We’ve found that it takes an ongoing commitment (by both agency and client) as well as proper feedback to make client side link building last.

By: Joyce Brister

Joyce Brister — Sun, 21 Jun 2009 02:42:01 +0000

Good article and I am wondering if you are continually adding valuable content that is something your marketplace will learn or enjoy reading, should this be done on a blog attached to your website or should you have unique articles directly on your website? So where is the best place to put your content on page as well as off page?

By: Garrett French

Garrett French — Sun, 21 Jun 2009 00:20:25 +0000

Hi Lee – excellent post, it got my wheels turning! I appreciate the concept of educating folks to see link opportunities on a daily basis, at all levels of an organization. Do you offer a service along these lines? If so, what do you think it would take to keep these best practices in place? I can imagine it could be easy for non-SEO folk to forget to ask for links… Thanks for the great article.

Garrett

By: Michael Hartzell

Michael Hartzell — Sat, 20 Jun 2009 22:36:36 +0000

Your approach to this topic is outstanding and the contribution toprank made in IMU very good. You have a fan (and appreciative one) thank you.

Mike

(I can attest to press / news being an advantage as well along with news feeds where comments can be made)

By: Tom - Home Business Tips

Tom - Home Business Tips — Sat, 20 Jun 2009 09:54:56 +0000

Does Google look more at quality or quantity when it comes to link building? Link building will come “automatically” when you take the time to write useful content.When your visitors appreciate it, they will send it out to Twitter, StumbleUpon and other services for you and link back to you as well.

By: OZ

OZ — Fri, 19 Jun 2009 14:32:24 +0000

Hi Lee, that is the most unique and direct take I’ve heard on link building, its refreshing.

What I understood from the post is that link building should not only be done using one method and channel. Successful link building involves using the most efficient channels (regardless of the medium) and multiple strategies to link build.

Purely relying on directly requesting links from people is time consuming and not worth the return on efforts in the long run. Just like any successful business strategy, it should use multiple channels and techniques.

That being said, depending on the size of the blog or business, that does not mean don’t do direct link building by requests, just don’t solely rely on it.

Well said.

Regards,
OZ

By: Charles

Charles — Fri, 19 Jun 2009 13:55:48 +0000

bad content + bad traffic

By: Jamie Allsop

Jamie Allsop — Fri, 19 Jun 2009 08:53:19 +0000

You need to have valid content on your website that people will find of interest so they will link to it, if your content is of no relevance then people are not going to.