http://www.toprankblog.com/2009/08/ses-sj-charlene-li-keynote/ Grow your business with TopRank Online Marketing tips, articles, & expert information on social media, content marketing & search engine marketing. Tue, 14 Feb 2012 05:17:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.toprankblog.com/2009/08/ses-sj-charlene-li-keynote/#comment-535803 Vickie Smith-Siculiano, PMP Sat, 15 Aug 2009 10:40:49 +0000 http://www.toprankblog.com/?p=6338#comment-535803 I am a huge can of Charlene Li (and of course, Josh Bernoff!), and am totally absorbed with the detailed look into how to tap into the Groundswell - by understanding your audience and knowing not only the value they expect to receive, but HOW they are using social media. I love the outline of this post, and how it is broken down into manageable chunks. I think that developing a dialog at the lowest level is tough for many, but if they just try and get in on this level, then when social networks are like "air" as Charlene says they will be, they'll be ahead of the game! I am a huge can of Charlene Li (and of course, Josh Bernoff!), and am totally absorbed with the detailed look into how to tap into the Groundswell – by understanding your audience and knowing not only the value they expect to receive, but HOW they are using social media. I love the outline of this post, and how it is broken down into manageable chunks. I think that developing a dialog at the lowest level is tough for many, but if they just try and get in on this level, then when social networks are like “air” as Charlene says they will be, they’ll be ahead of the game!

]]> http://www.toprankblog.com/2009/08/ses-sj-charlene-li-keynote/#comment-535768 frank burns Fri, 14 Aug 2009 09:30:07 +0000 http://www.toprankblog.com/?p=6338#comment-535768 I have rated this with a 5 star because there are many good valid points raised within. If you can gain the trust of consumers and they allow you to build a personal graph based upon their shopping habits, perhaps using Android you can offer them a range of products based on their needs from a diverse directory of suppliers & merchants they would not otherwise have access to. If you can set up the framework now rather than later you will be projecting the advent of higher sales and a higher ROI for your own company. I have rated this with a 5 star because there are many good valid points raised within. If you can gain the trust of consumers and they allow you to build a personal graph based upon their shopping habits, perhaps using Android you can offer them a range of products based on their needs from a diverse directory of suppliers & merchants they would not otherwise have access to. If you can set up the framework now rather than later you will be projecting the advent of higher sales and a higher ROI for your own company.

]]>