Comments on: Why Use Social Media For Public Relations

By: Anonymous

Anonymous — Sun, 29 Nov 2009 19:27:00 +0000

Yes, i really agree to your points here. Twitter is just a giant part of social media but it doesn’t constitute the whole media itself … There is a lot of other stuff and platforms avaialable for you to build your brand and reputation. I was just checking Sphinn yesterday, it is really one of the great resources to leverage your social media efforts.

Q. Rafiq

By: chaikq

chaikq — Sun, 29 Nov 2009 18:27:09 +0000

Yes, i really agree to your points here. Twitter is just a giant part of social media but it doesn't constitute the whole media itself …

By: timhagen

timhagen — Mon, 23 Nov 2009 14:45:05 +0000

Your blog is REALLY hitting home with us and other readers!

Thanks

By: edson1

edson1 — Fri, 20 Nov 2009 21:54:56 +0000

Interesting this one. Good post.

By: ccurtis

ccurtis — Fri, 20 Nov 2009 20:40:43 +0000

Thank you, this was a great post. We will definitely start to use our social media outlets for PR purposes. All of the benefits listed will help make a more effective PR strategy.

By: Rebecca Povio

Rebecca Povio — Fri, 20 Nov 2009 17:04:44 +0000

Thank you for putting together this well written piece – content like this helps those of us who need to, sell the idea of social media to the non-believers.

By: SiobhanFromBluePhoenixMedia

SiobhanFromBluePhoenixMedia — Tue, 17 Nov 2009 17:49:41 +0000

Definitely agree with your perspective on social media and PR. Social media has certainly given us the opportunity to show our current as well as prospective clients a face to the name Blue Phoenix Media.

Also, you're very right about social media being a constant process. I've seen companies begin social media campaigns, (i.e.) a Twitter account and literally tweet about 3 times and then you never hear from them again. To truly take advantage of social media you have to be out there talking on a daily basis. Grab your audience's attention and don't let it go!

Great piece!

-Siobhan
Blue Phoenix Media, Inc.

By: Tim Hagen

Tim Hagen — Tue, 17 Nov 2009 11:00:16 +0000

Great articlee. We also suggest to clients to take the press releases and post as news items to the groups belong to in Linkedin. Its very powerful.

By: AdamSinger

AdamSinger — Tue, 17 Nov 2009 03:30:44 +0000

If you stop and think about where society is headed and consider the amount of change in the last decade alone, it seems like if anything the pace of change will only accelerate. It's difficult to attach a length of time to that question, but my opinion is it will happen sooner than we expect.

By: AdamSinger

AdamSinger — Tue, 17 Nov 2009 03:21:25 +0000

The ideal case is your digital presence is remarkable enough to inspire organic PR across channels – both traditional and digital. If you can achieve that, traditional push tactics become less meaningful as you'll become in-demand. Instead of seeking media, media will seek you. If you can achieve this, your PR shifts from something very tactical to something far more strategic. Not all brands will be able to achieve this, of course – so the answer to your question depends on the situation.

By: HeatherO

HeatherO — Tue, 17 Nov 2009 01:16:47 +0000

Great points! The authenticity/personality point is SO important! Its not about whether you blog or tweet, it's how you blog and tweet! How you show up & what you post matters. Thanks for sharing!

By: amandamagee

amandamagee — Mon, 16 Nov 2009 20:59:58 +0000

“Build a tribe,” I love that.

By: Allison Goldstein

Allison Goldstein — Mon, 16 Nov 2009 15:29:35 +0000

Great post! At my SEO content firm we are always stressing the importance of utilizing keywords across multiple channels to our clients, i.e. – blogs, press releases, social media posts, etc. as well as how social networking can really expand the reach of their “brand” in addition to their blog or website. I thought your explanations on how PR and social media can work together were very insightful and well put. Thanks!

By: Nicole Amsler

Nicole Amsler — Mon, 16 Nov 2009 14:39:32 +0000

Hi Adam. Interesting perspective. I'm curious how long you think it will be before the traditional and digital converge. I believe that traditional PR will always have a place, but the PR firms objectives and tactics will evolve. In addition, they will need to get much more savy at the social side of things.

By: Gabe Chesman

Gabe Chesman — Mon, 16 Nov 2009 14:13:57 +0000

@Adam – This is one of the best posts I've read in a while. One question…do you think the marketing decision maker who is totally digital may be a little over-zealous? Shouldn't some traditional tools stay in the toolbox?