Comments on: How to Write Compelling Social News Headlines

By: beachbag

beachbag — Sun, 07 Mar 2010 18:55:29 +0000

Thanks for this wonderful and helpful information

By: beachbag

beachbag — Sun, 07 Mar 2010 12:55:29 +0000

Thanks for this wonderful and helpful information

By: Gemstones

Gemstones — Sun, 07 Mar 2010 04:12:01 +0000

i still dont understand. does it mean we should find topic on social news and issues than create content ?

By: Jamie Allsop

Jamie Allsop — Tue, 19 Jan 2010 07:48:47 +0000

This is some really useful advice and I will take it into account the next time I write a new blog post. Thanks for sharing.

By: ccurtis

ccurtis — Mon, 18 Jan 2010 18:06:05 +0000

Great advise that is very very useful. Thank you!

By: Tony

Tony — Fri, 15 Jan 2010 17:45:56 +0000

Whenever I write a new blog post, I probably change the headline a good three to four times before publishing.

By: aneeqa

aneeqa — Thu, 14 Jan 2010 09:30:53 +0000

How to get to know more about the social news and issues?

By: RedHotFranchises

RedHotFranchises — Thu, 14 Jan 2010 07:31:00 +0000

Great stuff! as I’m always striving to improve my writing on a daily basis to improve the conversion rate of my social media marketing. This information greatly helps.

Thanks!

By: Increase Quality of your Life

Increase Quality of your Life — Wed, 13 Jan 2010 05:26:23 +0000

thanks for sharing. that's great article.

By: AdamSinger

AdamSinger — Tue, 12 Jan 2010 21:44:24 +0000

Yes, iteration and experimentation are key. Just getting out there, trying, getting data and learning are how you sharpen any part of web content creation, headlines included.

By: jeremysaid

jeremysaid — Tue, 12 Jan 2010 14:45:25 +0000

Good post Adam. I like the SEO piece too. I firmly believe you will see search and social combine into powerful online opportunities. Great titles get clicks. Make them sexy, think outside the box, live on the edge. That's my view.

By: Jose│Internet Marketing Coach

Jose│Internet Marketing Coach — Tue, 12 Jan 2010 06:43:45 +0000

Thanks Adam for your useful tips. But the best, I think, was this -

"And the truth is, tips can only help so much. Writing headlines is more art than science. The best path is to consider it an iterative process, experiment with different structures, study your analytics and find what works for you."

Jose

By: Jeff Vreeland

Jeff Vreeland — Tue, 12 Jan 2010 06:05:46 +0000

Great Information!

By: imarkinteractive

imarkinteractive — Tue, 12 Jan 2010 00:53:29 +0000

Great information and tips. I think a lot of bloggers and writers do not think about doing the content first and then the title. Keep up the good tips!

By: Donny Lyons

Donny Lyons — Mon, 11 Jan 2010 23:06:57 +0000

Another way to find good headlines is to search Digg.com with your keywords and see what interesting headlines/stories come up. You can use those to get ideas.

By: Ryan Waggoner

Ryan Waggoner — Mon, 11 Jan 2010 21:53:16 +0000

This is something that a surprising number of very talented writers don't seem to grasp, and it's a real shame. Yes, we should live in a meritocracy where the best content wins, but the reality is the promotion is (at least) half the battle, and few things will give you a bigger change in attention than optimizing your headline.

So to all the writers out there who are frustrated because their content isn't getting noticed, please take advantage of these tips! It's probably the only way we'll find your stuff

By: Adam Krasowski

Adam Krasowski — Mon, 11 Jan 2010 20:22:51 +0000

Thank you very much !

Adam Krasowski
www.adamkrasowski.com

By: AdamSinger

AdamSinger — Mon, 11 Jan 2010 15:36:59 +0000

The balance between being creative/interesting and writing for search engines is definitely an art you refine and perfect over time. To answer your question best, I suggest checking out the post by one of TopRank's talented SEO copywriters, Mike Yanke titled "Lure The ‘Bots – Don’t Become One:" http://www.toprankblog.com/2009/03/seo-copywrit...

By: Kathleen

Kathleen — Mon, 11 Jan 2010 14:01:46 +0000

As a new blogger, thanks for these understandable & actionable tips!

By: Sara Broderick

Sara Broderick — Mon, 11 Jan 2010 13:41:03 +0000

This is a helpful list, Adam. The reminder to start with the content first and then write the headline is a must. After all, when you write or edit, the content might become something different than you envisioned in the first place. It might go in a new direction, or there might be something really interesting to add to a headline.

The idea of the headline formula is good, too. I like to think about the formulas magazines use to sell copies on newsstands. Although the SEO considerations aren't made when selling hard copies, magazines certainly use keywords and a formula. Take Women's Health for example: A recent cover line said, "10 Quick Energy Tricks that Work!' The formula: number + adjective + subject + result. This formula is found on many women's and men's magazines.

One question I have is how do you strike a balance between being creative and interesting v. being straightforward and implementing SEO tactics?