Lee Odden

2011 Digital Marketing Poll

Lee Odden     Online Marketing, Reader Polls

digital marketingIt’s safe to say 2009 and 2010 were breakout years for social media. Our last Digital Marketing poll showed 6 of the top 10 tactics as social media complemented by search engine marketing and email.  Slimmer marketing budgets and mass media attention have inspired a rush to many types social media marketing tactics bringing a certain over-optimism about what the social web can do for a company’s bottom line.

With the economy recovering slowly, what will 2011 bring? Are social media and content marketing the glue that brings multi channel marketing together? Is 2011 finally the year for mobile? Will companies focus on more holistic online marketing?

We’d love to hear your opinions in the 2011 TopRank Digital Marketing Poll.  Please take the poll here and share it, post it, bookmark it and help us reach over 200 responses:

Please pick the 3 social media or network sites that are best for overall business use:

  • Twitter (76%, 208 Votes)
  • Facebook (67%, 182 Votes)
  • LinkedIn (60%, 165 Votes)
  • YouTube (38%, 105 Votes)
  • Google+ (15%, 41 Votes)
  • Pinterest (14%, 39 Votes)
  • Slideshare (12%, 33 Votes)
  • FourSquare (5%, 13 Votes)
  • Other Network or Media Site Not Listed. Please Mention In Comments. (2%, 5 Votes)
  • StumbleUpon (1%, 4 Votes)
  • Flickr (1%, 2 Votes)
  • Tumblr (1%, 2 Votes)
  • MySpace (0%, 0 Votes)

Total Voters: 273

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Thank you for taking the poll and we’d sincerely appreciate your help promoting it.  We even have an awesome short URL for you to share: http://tprk.us/dm2011

We realize there are a lot of choices in this poll and appreciate your time and participation a great deal. Our last digital marketing poll was of great benefit to many of our readers and we hope to tap into your expertise and opinion on a topic of interest to every digital marketing professional.

We are absolutely interested in your comments about this poll and about your opinion on the future of digital marketing. Did we leave any tactics out? Should we have?

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About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on integrated content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely on a beach somewhere doing absolutely nothing.