Comments on: Smarter Ways to Get Content Ideas for B2B Blogs http://www.toprankblog.com/2010/07/ideas-b2b-blogging/ Grow your business with TopRank Online Marketing tips, articles, & expert information on social media, content marketing & search engine marketing. Tue, 14 Feb 2012 05:17:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Vanessa Levin http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-548021 Vanessa Levin Fri, 02 Sep 2011 21:15:00 +0000 http://www.toprankblog.com/?p=10732#comment-548021 Thank you, I will!  Thank you, I will! 

]]> By: leeodden http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-547978 leeodden Fri, 26 Aug 2011 21:48:00 +0000 http://www.toprankblog.com/?p=10732#comment-547978 That's great news Vanessa. Be sure to check out our blog category, there's a ton of useful advice there. That’s great news Vanessa. Be sure to check out our blog category, there’s a ton of useful advice there.

]]> By: Vanessa Levin http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-547976 Vanessa Levin Fri, 26 Aug 2011 21:02:00 +0000 http://www.toprankblog.com/?p=10732#comment-547976 Thank you so much for these tips. I'm about to start my own blog, and this helped ease my mind of the "what ifs".  Thank you so much for these tips. I’m about to start my own blog, and this helped ease my mind of the “what ifs”. 

]]> By: Nancy Winslet http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540686 Nancy Winslet Fri, 06 Aug 2010 13:27:20 +0000 http://www.toprankblog.com/?p=10732#comment-540686 Really these are the best ideas I ever got on B2B blogging. One of the lines from editorial calendar “Smart B2B bloggers treat their blogging effort as an editorial endeavor “made me think. I am going to implement these ideas wherever it is necessary for B2B blog. Really these are the best ideas I ever got on B2B blogging. One of the lines from editorial calendar “Smart B2B bloggers treat their blogging effort as an editorial endeavor “made me think. I am going to implement these ideas wherever it is necessary for B2B blog.

]]> By: Sterling Mckinley http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540569 Sterling Mckinley Tue, 27 Jul 2010 20:54:27 +0000 http://www.toprankblog.com/?p=10732#comment-540569 This is a great article....very insightful and made me think..good job This is a great article….very insightful and made me think..good job

]]> By: Albert_Maruggi http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540448 Albert_Maruggi Sat, 17 Jul 2010 19:34:45 +0000 http://www.toprankblog.com/?p=10732#comment-540448 One thing missing is to have someone on the team <a href="http://www.providentpartners.net/blog/index.php/2009/02/28/get-a-reporter%E2%80%99s-mentality-in-your-marketing-department-social-media-will-reward-you/" rel="nofollow"> thinking like a reporter, </a> without it you get marketing pablum content. One thing missing is to have someone on the team thinking like a reporter, without it you get marketing pablum content.

]]> By: Albert Maruggi http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540447 Albert Maruggi Sat, 17 Jul 2010 14:24:53 +0000 http://www.toprankblog.com/?p=10732#comment-540447 STOP - there is a huge void in this post and the comments. I've been saying this for a while. An editorial calendar is a process, wonderful, excellent, and mandatory. So on that point I don't disagree with my esteemed colleague Mr. O. If, however, no one in your organization thinks like a reporter then you'll have a timetable to post marketing pablum. I'm not a fan of commenters linking back to their own blog, but here's a post about <a href="http://www.providentpartners.net/blog/index.php/2009/02/28/get-a-reporter%E2%80%99s-mentality-in-your-marketing-department-social-media-will-reward-you/" rel="nofollow"> "getting a reporter's mentality" </a> Lee if I've violated a blog comment policy or offended anyone in anyway, or have a typo, then I owe you a lunch. Look i've made the criteria so broad that I suspect we'll be breaking bread together soon. All the best, STOP – there is a huge void in this post and the comments. I’ve been saying this for a while. An editorial calendar is a process, wonderful, excellent, and mandatory. So on that point I don’t disagree with my esteemed colleague Mr. O.

If, however, no one in your organization thinks like a reporter then you’ll have a timetable to post marketing pablum. I’m not a fan of commenters linking back to their own blog, but here’s a post about “getting a reporter’s mentality”

Lee if I’ve violated a blog comment policy or offended anyone in anyway, or have a typo, then I owe you a lunch. Look i’ve made the criteria so broad that I suspect we’ll be breaking bread together soon.

All the best,

]]> By: Petra http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540341 Petra Fri, 09 Jul 2010 06:58:07 +0000 http://www.toprankblog.com/?p=10732#comment-540341 "Whatever the reason for starting a blog, long time content creation with B2B blogs requires creativity, social participation and a smart feedback loop." This explains all. Great info. Regards, Petra “Whatever the reason for starting a blog, long time content creation with B2B blogs requires creativity, social participation and a smart feedback loop.”

This explains all.

Great info.

Regards,
Petra

]]> By: zephyrmarketing http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540335 zephyrmarketing Fri, 09 Jul 2010 01:29:55 +0000 http://www.toprankblog.com/?p=10732#comment-540335 Very helpful and timely article. I just completed a goal setting exercise for publishing content on a new blog/website. Your post gave me dozens of ideas for the next step - developing the content creation calendar to keep me on track. <br><br>I especially like the thoughts around tapping into your search marketing keywords and social media keywords as these help integrate your overall engagement and efforts to expand reach and influence with blogging/content creation. It seems to me to be an approach of killing two birds with one stone. Leveraging assets, integrating activities and being open to creative ways has helped fuel and inspire me to continue to create content. Very helpful and timely article. I just completed a goal setting exercise for publishing content on a new blog/website. Your post gave me dozens of ideas for the next step – developing the content creation calendar to keep me on track.

I especially like the thoughts around tapping into your search marketing keywords and social media keywords as these help integrate your overall engagement and efforts to expand reach and influence with blogging/content creation. It seems to me to be an approach of killing two birds with one stone. Leveraging assets, integrating activities and being open to creative ways has helped fuel and inspire me to continue to create content.

]]> By: KatieStoeller http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540330 KatieStoeller Thu, 08 Jul 2010 20:57:18 +0000 http://www.toprankblog.com/?p=10732#comment-540330 Your idea about focusing on social media is really good. I've started using a new site, <a href="http://wordloo.com" rel="nofollow">wordloo.com</a>, to keep up on keywords I like to keep an eye on. It has been a great <a href="http://www.wordloo.com/" rel="nofollow">keyword monitoring</a> tool for me to use because I can keep a list of my keywords and then check what are the most up to date blogs, articles, and news feeds. Also it feeds in everything from multiple sources including Twitter so I feel like I am getting tons of info all on one site. Your idea about focusing on social media is really good. I've started using a new site, wordloo.com, to keep up on keywords I like to keep an eye on. It has been a great keyword monitoring tool for me to use because I can keep a list of my keywords and then check what are the most up to date blogs, articles, and news feeds. Also it feeds in everything from multiple sources including Twitter so I feel like I am getting tons of info all on one site.

]]> By: Sharma Infoway http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540327 Sharma Infoway Thu, 08 Jul 2010 16:08:23 +0000 http://www.toprankblog.com/?p=10732#comment-540327 I found your article so helpful. One thing that I tend to do is make lists of potential blog ideas, and then expand briefly on each idea. This way when I go back to my list I know where I wanted to go with each topic, it makes really easy to sit down and do a quick blog posting. I found your article so helpful. One thing that I tend to do is make lists of potential blog ideas, and then expand briefly on each idea. This way when I go back to my list I know where I wanted to go with each topic, it makes really easy to sit down and do a quick blog posting.

]]> By: Jason Sullivan http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540319 Jason Sullivan Thu, 08 Jul 2010 10:15:26 +0000 http://www.toprankblog.com/?p=10732#comment-540319 Social media keywords is something that I stumbled on to by accident. If you want to increase your retweets, it helps to have an article that is a 'hot-topic'. Once I realized this, I always try to factor hot-topics into as many posts as I can.<br><br>Very good advice on re-purposing content too. It makes a lot of sense to re-use already completed information; it's much easier than starting from scratch. I'm looking forward to incorporating these techniques into my blog Social media keywords is something that I stumbled on to by accident. If you want to increase your retweets, it helps to have an article that is a 'hot-topic'. Once I realized this, I always try to factor hot-topics into as many posts as I can.

Very good advice on re-purposing content too. It makes a lot of sense to re-use already completed information; it's much easier than starting from scratch. I'm looking forward to incorporating these techniques into my blog

]]> By: leeodden http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540317 leeodden Wed, 07 Jul 2010 19:07:38 +0000 http://www.toprankblog.com/?p=10732#comment-540317 Glad you like the idea Bryan. It's a way of bringing some structure to blogging that may lead to intended outcomes. Many people (and even companies) blog randomly, which is fine, except if the blog is to be accountable for some kind of result. Glad you like the idea Bryan. It's a way of bringing some structure to blogging that may lead to intended outcomes. Many people (and even companies) blog randomly, which is fine, except if the blog is to be accountable for some kind of result.

]]> By: leeodden http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540311 leeodden Wed, 07 Jul 2010 19:06:16 +0000 http://www.toprankblog.com/?p=10732#comment-540311 Hey Peter, you've touched on a big piece of mis-information that has been floating around the web for a very long time. The notion that content must be changed is good for SEO. It's the addition of new content, ie new web pages that can serve as link destinations and entry points into the site that are valuable. The more relevant pages you publish over time, the broader the footprint you have on the web with which to attract visitors and links. As you know, links are strong signals for search engines, so with more content, there's more links and with more links there's better search visibility and more website traffic. Hey Peter, you've touched on a big piece of mis-information that has been floating around the web for a very long time. The notion that content must be changed is good for SEO. It's the addition of new content, ie new web pages that can serve as link destinations and entry points into the site that are valuable. The more relevant pages you publish over time, the broader the footprint you have on the web with which to attract visitors and links. As you know, links are strong signals for search engines, so with more content, there's more links and with more links there's better search visibility and more website traffic.

]]> By: leeodden http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540312 leeodden Wed, 07 Jul 2010 19:02:55 +0000 http://www.toprankblog.com/?p=10732#comment-540312 Thanks Melinda. Even if you are not connected to thought leaders, asking them for an interview is an effective tactic for creating a connection. Thanks Melinda. Even if you are not connected to thought leaders, asking them for an interview is an effective tactic for creating a connection.

]]> By: leeodden http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540313 leeodden Wed, 07 Jul 2010 19:02:16 +0000 http://www.toprankblog.com/?p=10732#comment-540313 Exactly. Well written and researched questions as well as relevant interviewees can return a win for everyone. Exactly. Well written and researched questions as well as relevant interviewees can return a win for everyone.

]]> By: leeodden http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540314 leeodden Wed, 07 Jul 2010 19:01:36 +0000 http://www.toprankblog.com/?p=10732#comment-540314 An editorial calendar for a blog helps keep you organized, on topic, SEO friendly and serves as an ongoing reminder of what the blog's focus is overall. An editorial calendar for a blog helps keep you organized, on topic, SEO friendly and serves as an ongoing reminder of what the blog's focus is overall.

]]> By: leeodden http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540315 leeodden Wed, 07 Jul 2010 18:59:55 +0000 http://www.toprankblog.com/?p=10732#comment-540315 Great suggestion Chad. You might also consider factoring in which tweets were the most favorited as well. You can use <a href="http://favstar.fm" rel="nofollow">http://favstar.fm</a> for that. Great suggestion Chad. You might also consider factoring in which tweets were the most favorited as well. You can use http://favstar.fm for that.

]]> By: leeodden http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540316 leeodden Wed, 07 Jul 2010 18:58:38 +0000 http://www.toprankblog.com/?p=10732#comment-540316 Tapping into the Q/A stream in whatever form it's available is good for relevance and for SEO. Tapping into the Q/A stream in whatever form it's available is good for relevance and for SEO.

]]> By: bryanps http://www.toprankblog.com/2010/07/ideas-b2b-blogging/#comment-540308 bryanps Wed, 07 Jul 2010 16:23:50 +0000 http://www.toprankblog.com/?p=10732#comment-540308 I really like the idea of having the editiorial calendar. Organizing your post and writing about a particular subject at a particular time that caters to the needs of specific groups of people is something i've never thought of yet. I really like the idea of having the editiorial calendar. Organizing your post and writing about a particular subject at a particular time that caters to the needs of specific groups of people is something i've never thought of yet.

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