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Digital Marketing News: Data by the Minute, Email in 2017 & New Instagram Features

Posted on Jul 28th, 2017
Written by TopRank Marketing
  • Blog
  • B2B Marketing
  • Digital Marketing News: Data by the Minute, Email in 2017 & New Instagram Features
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    How Much Data is Generated Every Minute? [Infographic]
    This infographic reveals what happens online every minute. The world internet population now represents 3.7 billion people. The findings on data usage includes social media platforms, video usage and the other most popular data generation websites and apps happening right now. Social Media Today

    How Email Is Accessed in 2017: Top Devices, Platforms, and Clients
    The report that was based on 27 billion emails opened between May 2016 and April 2017 highlights the devices on which email is accessed most frequently, the most popular email clients and the most popular email platforms that consumers are using. MarketingProfs

    Introducing New Features to the Instagram Platform API
    Brands are now able to access valuable insights in the Instagram API. You can keep track of organic content performance and have access to comment moderation by being able to hide or toggle on and off. To access these new features, you must have a business profile for Facebook. It is available for Facebook and Instagram Marketing Partners. Instagram Blog

    Facebook’s Video Helps Drive $9B in Ad Sales, Up 47%
    AdAge reports: “Facebook ad sales topped $9 billion last quarter, proof that its heavy investment in video is paying off, according to industry watchers… Its nearly $9.2 billion in ad revenue represented a 47% gain over the period a year earlier.” AdAge

    Easier Way to Block Comments With Links From Your Videos
    Video publishers can now block comments that contain links and hashtags with a new setting found in Creator Studio. Once enabled, this setting will hold comments containing links for review before being published. YouTube Help Forum

    Google Has Dropped Google Instant Search
    Google Instant showed search results as you type them, and Google has removed the feature from Search. Due to the recent changes in how searchers use mobile, Google decided to get rid of the feature. You will only see search suggestions that you can click on, but will no longer load any result pages without clicking on the suggesting, or hitting enter. Search Engine Land

    Amazon Launches Spark, A Shoppable Feed of Stories and Photos Aimed at Prime Members
    Inspired by Instagram’s use of shoppable photos, Amazon launched a new feature called Spark. The feature is available on the Amazon mobile app only for right now. Start by selecting at least 5 interests you want to follow, and with this information, Amazon Spark will create a customized feed of products and ideas of things to learn more about or shop for. TechCrunch

    Facebook is Now Letting Brands and Media Companies Create Their Own Groups Within Pages
    Brands and media companies are now able to create their own groups without having to rely on admins to set up the groups from personal accounts. This gives Pages administrators the ability to boost engagement with niche groups, and social media managers more privacy and separation from work. AdWeek

    What were your top digital marketing news stories this week?

    We’ll be back next week with more top marketing news! Have something to share? Dying for more news? Follow @toprank on Twitter or sound off in the comments.