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Digital Marketing News: Instagram Gifs, Google AutoML, App Spend hits 86 Billion

Instagram Adds Gifs to Stories and, Yes, It’s a Direct Shot at Snapchat. Instagram announced users…

Lee Odden

How to Prove the Value of Content Marketing to Your CMO in 3 Easy Steps

“ROI” can be a blurry idea in the world of content marketing. With often hard-to-measure…

Anne Leuman

New Year, New Outlook: TopRank Marketing’s 2018 Integrated Digital Marketing Predictions

The new year is barely underway and already we’re already seeing significant shifts in digital…

Ashley Zeckman

Digital Marketing News: 2018 Creative Trends, Organic Facebook Dead, YouTube Tightens Up

2018 Creative Trends - Shutterstock’s data and creative teams analyzed their customers’ billions of searches for…

Lee Odden

7 Influencer Marketing Trends That Will Rule 2018

While influencer marketing boomed in 2017, it's been on the rise for a full decade.…

Anne Leuman

4 Top Trends in Customer Centricity to Drive Digital Marketing Success in 2018

Ask any digital marketer if they’ve been able to set their strategy on autopilot over…

Caitlin Burgess

Digital Marketing News: What Marketers Think about AI, Autonomous Stores & GSC Adds Data

Infographic: What Marketers Really Think About Artificial Intelligence A new infographic shows 47% of marketers…

Tiffani Allen

How to Become a Better Data-Informed Content Marketer

As a 21st century marketer, you already know that data is an important player in…

Anne Leuman

Content Marketing Evolution: 5 Major Content Marketing Trends for 2018

Do you remember upgrading from an old square TV to a high-definition model? It was…

Joshua Nite

Digital Marketing News: The Visual Internet, Influencer Marketing Trends, Sneaky Ads

How to Keep Up With the Rise of the Visual Internet [Infographic] Online media is…

Tiffani Allen

7 Examples of Brands Mastering Twitter for Social Customer Care

These days, there’s little doubt that social media is plays a pivotal role in a…

Caitlin Burgess

Our Top 10 Influencer Marketing Posts of 2017 Plus Thoughts on 2018

This year demonstrated an explosion of interest in influencer marketing bringing with it a sharp…

Lee Odden