Are Business Blogs Dead?
I know it’s a tired, over used concept, but that’s the question I was asked recently for an interview. It’s been asked on and off over the past 10 years or so.
Ironically, we’ll be celebrating 10 years of blogging for our business in just a few months and we continue to add new blogs for clients on a regular basis.
With the combined challenge of creating high quality content over a long period of time with increased competition from overall content marketing efforts, it’s no wonder the question of whether business blogging is sustainable keeps coming up.