Lee Odden

Interview with Rand Fishkin of SEOmoz

Spotlight on Search – Rand Fishkin

The next interview for Spotlight on Search is with Rand Fishkin of SEOmoz. Two interviews in one day? Well, the repsonse to my queries to interviewees has been fantastic. Plus, Rand has received some excellent attention in the media recently.

First, congratulations on the Newsweek article and for getting Slashdotted, twice in such a short period of time!

I remember reading in the Search Engine Watch forums a while back about how you were considering attending the Search Engine Strategies conference. It seemed shortly after you were explaining Google patents with Dr. Garcia on a SES panel. The growth of your visibility and involvement in the industry is impressive.

Lee: Please describe your background and how did you get involved with search engine optimization?

Lee Odden

Interview with Barry Schwartz (RustyBrick) of Search Engine Roundtable

Spotlight on Search – Barry Schwartz

Here’s the next installement in the series of Monday interviews called “Spotlight on Search”. Today’s interview is with Barry Schwartz, who runs a web application development business called RustyBrick, edits and writes the Search Engine Roundtable blog, serves as moderator on numerous forums, provides editorial coverage and speaks at Search Marketing conferences.

Lee: Tell us about your background and your business, RustyBrick

Barry:  RustyBrick is a Web development firm my twin brother and I started back in high school, actually.  My brother is the tech side of the business and I am the business side.  We have 8 employees right now, looking to hire two to three more PHP/MySQL developers.  So if you know any coders willing to work in the New York area, please send them my way.

Lee Odden

Interview with Greg Jarboe of SEO-PR

Lee Odden     Interviews, Online PR

The use of news search SEO and marketing has grown significantly in the past 2 years. Search engine optimization practitioners as well as public relations firms are realizing (albeit the latter slower than the former) the value of optimizing electronic documents such as press releases, articles, white papers, and the syndication of those files as news and blog search engines grow their audiences.

A pioneer in the field of using search engine optimization in combination with press releases is Greg Jarboe. Jarboe is a veteran search marketer and public relations professional. He frequently speaks at industry conferences including ad:tech, Search Engine Strategies and WebmasterWorld Pubcon on the topic of marketing through news search engines. He is also co-founder of SEO-PR.

Lee Odden

Brett Tabke Interview on Pubcon & WebmasterWorld

One of the hottest topics in marketing is search marketing and many webmasters, company marketers and agencies are scrambling to acquire the knowledge necessary to serve their clients.

Next week the search marketing conference, Pubcon 10, kicks off in Las Vegas. Founded by Brett Tabke, who also founded WebmasterWorld, the Pubcon conference has grown significantly in recent years and has served as an excellent resource for search marketers world-wide.

With an audience that started initially with independent webmasters and mom-pop company online marketers, the Pubcon conference now includes a broad range of search marketers and companies including corporate online marketing staff, search marketing and interactive agencies from all over the world.