TopRank Online Marketing

Archive for the 'Keyword Research' Category


Lee Odden

Keyword Tool Based on Leaked AOL Logs

Comments | Posted by Lee Odden on Aug 12th, 2006 in Keyword Research, Online Marketing, SEO Tools |

There’s a new keyword tool called AOL Keyword Analyzer that has been posted based on the full dataset of the recently leaked AOL search data. The tool claims:

  • “First tool on the web as far as I know that allows you to view what keywords a site receives in search engine traffic.”
  • “First time you can see how much organic traffic every site gets from a search engine.”
  • “First opportunity the public can see how many clicks individual SERPs get.”

You can view the most popular sites and also the most popular phrases. The most popular sites can also be segmented by top level domain such as .org, .edu, .gov (think link research) as well as .com, .net and coutry specific domains.

Lee Odden

PRWeb Launches SEO Wizard

Comments | Posted by Lee Odden on Jun 28th, 2006 in Keyword Research, Online Marketing, Online PR, Press Release Optimization, SEO, SEO Tools, Search Industry News |

PRWeb has announced today the launch of their SEO Wizard toolset to help users create and distribute optimized press releases.

“The SEO Wizard will guide members in structuring their press releases in a way that will give them optimal results within news and search engines. The idea of search engine optimization, or increasing a company’s value in search engines by using specific keywords, has gained popularity in recent years. PRWeb’s SEO Wizard quantifies keyword traffic, so users can focus on the keywords that are popular search terms and valuable to their PR and marketing campaigns.”

This is a tool that PRWeb staff have been using and now is being made available to all PRWeb users. Here are a few screen shots:

PR Web SEO Wizard

Lee Odden

New Features in KeywordDiscovery

Comments | Posted by Lee Odden on May 11th, 2006 in Keyword Research, Online Marketing, SEO, SEO Tools, Search Industry News |

Customers of Trellian’s KeywordDiscovery service received an announcement today:

1. Increased Keyword Database from 26 Billion to 32 Billion
2. New Keyword Importer and Keyword Filter
3. New Thesaurus Search
4. Dutch Keyword Database Release

Additional features that will be included in version 2 beta of Keyword Discovery include:

- New user interface – easier navigation
- KeywordDiscovery v2 Beta (Faster, Bigger and Better)
- Increased speed and search response times
- Advanced import features
- Advanced competitor analysis
- New projects interface

My SEO consulting firm changed all of our keyword research and analysis over to Keyword Discovery recently. David Warmuz and his team have done an exceptional job at listening to their client base and enhancing product features accordingly.

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Lee Odden

Interview with Dan Thies of SEO Research Labs

Comments | Posted by Lee Odden on Mar 13th, 2006 in Business of SEO, Interviews, Keyword Research, Online Marketing, SEO, SEO Tools, Spotlight on Search |

Spotlight on Search – Interview with Dan Thies of SEO Research Labs

When you think of keyword research services, the name that often comes to mind these days is Dan Thies. In developing his search marketing business, he was able to find a niche in keyword analysis and successfully progress that into search engine marketing and optimization training with SEO Research Labs and also a book, the Search Engine Marketing Kit.

In this interview with Dan, find out how he started out, his take on keyword research tools, common misconceptions about search engine optimization, search engines and SEO training.

Please describe your background and how did you get involved with search marketing?

Lee Odden

Wordtracker vs Keyword Discovery

Comments | Posted by Lee Odden on Mar 10th, 2006 in Keyword Research, Online Marketing, SEO |

There’s an interesting thread over at HighRankings Forums on Wordtracker and Keyword Discovery debating the accuracy, pros and cons of each. I’ve been a Wordtracker user for at least 6 years and have been dabbling with Keyword Discovery off and on for 2 or 3 years. Both have their pluses and shortcomings.

Of course, when I need to outsource keyword analysis, I just go to Dan Thies over at SEO Research Labs, who by the way, should be the topic of the next Spotlight on Search interview.

Update: Aaron at his newly designed SEOBook site posts a link to a free link building video from one of Dan’s teleclasses.

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