As you know, we rarely run guest posts but today I’d like to welcome best selling author Jay Baer to TopRank’s Online Marketing Blog. Jay’s new book, Youtility, is lighting the bookseller charts on fire and has offered an excerpt for your reading pleasure.
After meeting Jay about 5 years ago at SXSWi, it’s been a pleasure to see his rise as a digital marketing powerhouse keynote speaker, consultant and all around great guy. Jay is a veteran agency owner going back to the very early days of the internet and an entrepreneur. He’s worked with numerous Fortune 500 brands and is one of the few marketing “celebrities” that walks the talks he’s giving. Enjoy!