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SoloSEO – Web-Based SEO Project Management Solution

TopRank Online Marketing on Nov 30th, 2006     Marketing Industry News, Online Marketing, SEO, SEO Tools

SoloSEO LogoI’ve been working with SoloSEO, a web based SEO project management solution, and it’s a good start to what could be quite a nice system. It doesn’t have quite all the features I’d like, but it does work well at keyword research and ties into search engines for inindex and backlink reporting.

Pros

  • Shows & Charts Backlinks, Indexed pages, PageRank and Alexa Rank
  • Has a link search tool that creates a list of ‘ready to search’ links for Google, Yahoo, MSN or Ask based on your keyword.
  • Nice bookmarklet to judge how good a page is for getting a backlink on. Includes that pages backlinks, PageRank, Alexa rank and if it has any .edu or .gov links to it.
  • Backlink competitor checker for keeping track of where your competition is getting links.
Lee Odden

Zippy: SEO Meta Search

Lee Odden on Nov 13th, 2006     Online Marketing, SEO, SEO Tools

Zippy LogoZippy is a new meta search engine that queries other major engines and returns results in a format most suited for Webmasters and SEOs. The site was launched in September by the seasoned SEO Dave Naylor, and provides some valuable tools for site optimization.

Zippy’s design is similar to Technorati’s new design, with a minimalist white background and lots of bright colors. The site is pretty easy to use, and has a slick feel with the help of some ajax. It took only a few minutes worth of playing around to really get a grasp on the functionality. However, a tutorial or features page, would be nice to help introduce the functionally to a new user.

The basic search functionality for Zippy queries Google, Yahoo!, MSN and Ask and mashes the results together. It then ranks the results among the four.

Lee Odden

WordZe Keyword Research Tool

Lee Odden on Nov 9th, 2006     Keyword Research, Online Marketing, SEO, SEO Tools

wordze.gif

A new keyword research tool called WordZe has launched this week and here is a quick review:

WordZe is a keyword research tool that shows detailed keyword searches, plus ways to track keywords well past their estimated daily search volume. The user data that powers WordZe comes from Internet portals and ISP logs from around the world.

“The tools that WordZe provides do more then just give users a general idea of how often a keyword is being search for, they also allow the user to track daily trends as keywords or industries fall and rise in popularity due to seasons or events in the news.”

WordZe also offers insight into the difficulty of ranking for certain phrases through a tool called WordRank.

Keyword Research Tool

Lee Odden

Fortune Covers MySpace and YouTube

Lee Odden on Sep 6th, 2006     Online Marketing, SEO, SEO Tools, Social Media, TopRank Agency News


On my flight from Minneapolis to Vegas today I picked up a copy of Fortune Magazine, which had and the founders Tom Anderson and Chris DeWolfe of MySpace on the cover. The article, “MySpace Cowboys” was pretty good describing the founding of the company as well as the acquisition by News Corp.

With an acquisition price of $580 million, Tom and Chris are still singing the “we’ll keep working as long as we can keep building the vision” song. Well, not exactly, but pretty close. They do seem pretty committed to continuing the journey of making MySpace all about the users and the community.

Lee Odden

Keyword Tool Based on Leaked AOL Logs

Lee Odden on Aug 12th, 2006     Keyword Research, Online Marketing, SEO Tools

There’s a new keyword tool called AOL Keyword Analyzer that has been posted based on the full dataset of the recently leaked AOL search data. The tool claims:

  • “First tool on the web as far as I know that allows you to view what keywords a site receives in search engine traffic.”
  • “First time you can see how much organic traffic every site gets from a search engine.”
  • “First opportunity the public can see how many clicks individual SERPs get.”

You can view the most popular sites and also the most popular phrases. The most popular sites can also be segmented by top level domain such as .org, .edu, .gov (think link research) as well as .com, .net and coutry specific domains.

Lee Odden

Yahoo Updates Site Explorer

Lee Odden on Aug 9th, 2006     Online Marketing, SEO, SEO Tools, Yahoo

Yahoo has updated their Site Explorer tool to offer some very Google Sitemap-like tools including the ability to track more than one site, display the last crawl date, easier feed submission and an update notification service. These services require a Yahoo account to login.

Lee Odden

How strong is your SEO?

Lee Odden on Jul 12th, 2006     Online Marketing, SEO, SEO Tools


Rand and company over at SEOmoz have come up with a slick tool called “Page Strength SEO Tool” for determining the importance and visibility of a web page. Factors considered range from age of domain to link quantity, sources and Page Rank. Basically, it serves as an alternative to Page Rank. More importantly, it serves as a form of linkbait for SEOMoz. But that’s been true about SEO tools for quite a long time. Tools that help webmasters and marketers promote their sites offer excellent linking opportunities.

While it’s not the same thing, Aaron’s SEO for Firefox tool also offers a way to get various pieces of information on a web page.

Lee Odden

New Firefox SEO Tool

Lee Odden on Jul 5th, 2006     Marketing Industry News, Online Marketing, SEO, SEO Tools


Aaron Wall announced in his “Above the Fold” newsletter yesterday the launch of a new SEO tool for Firefox. He also posted about SEO for Firefox on his SEOBook blog, generating a TON of feedback.

Says Aaron, “This tool was designed to add more data to Google and Yahoo! to make it easier to evaluate the value and competitive nature of a market.”

The tool allows you to perform various SEO research functions as you search Google or Yahoo – which is very different than the toolbar and right click options offered by tools like SEOpen. With SEO for Firefox, after each search result you’ll see a variety of information for each URL ranging from age of domain name to .edu & .gov links to del.ico.us and dmoz info. The SEO for Firefox tool can be toggled on or off universally, plus there are settings for each data point.

Lee Odden

PRWeb Launches SEO Wizard

Lee Odden on Jun 28th, 2006     Keyword Research, Marketing Industry News, Online Marketing, Online PR, Press Release Optimization, SEO, SEO Tools

PRWeb has announced today the launch of their SEO Wizard toolset to help users create and distribute optimized press releases.

“The SEO Wizard will guide members in structuring their press releases in a way that will give them optimal results within news and search engines. The idea of search engine optimization, or increasing a company’s value in search engines by using specific keywords, has gained popularity in recent years. PRWeb’s SEO Wizard quantifies keyword traffic, so users can focus on the keywords that are popular search terms and valuable to their PR and marketing campaigns.”

This is a tool that PRWeb staff have been using and now is being made available to all PRWeb users. Here are a few screen shots:

PR Web SEO Wizard

Lee Odden

New Features in KeywordDiscovery

Lee Odden on May 11th, 2006     Keyword Research, Marketing Industry News, Online Marketing, SEO, SEO Tools

Customers of Trellian’s KeywordDiscovery service received an announcement today:

1. Increased Keyword Database from 26 Billion to 32 Billion
2. New Keyword Importer and Keyword Filter
3. New Thesaurus Search
4. Dutch Keyword Database Release

Additional features that will be included in version 2 beta of Keyword Discovery include:

– New user interface – easier navigation
– KeywordDiscovery v2 Beta (Faster, Bigger and Better)
– Increased speed and search response times
– Advanced import features
– Advanced competitor analysis
– New projects interface

My SEO consulting firm changed all of our keyword research and analysis over to Keyword Discovery recently. David Warmuz and his team have done an exceptional job at listening to their client base and enhancing product features accordingly.

TopRank Online Marketing

WordPress plugins for feed buttons and social bookmark links.

TopRank Online Marketing on Apr 7th, 2006     Blog Marketing, Blog Optimization, Blogging, Online Marketing, RSS, SEO Tools, TopRank Agency News

This week we’ve released the first version of two WordPress plugins. One for the Feed Subscription Button Maker and one for the Social Bookmark Tool.

If you have WordPress, these two plugins work quite well and are easy to integrate. I’m still working on figuring out how to get an options page in the WordPress admin area itself, however that’s not stopping me from releasing the first versions.

Both have been tested in WordPress 2.x and work great. The Social Bookmark Tool plugin works in WordPress 1.5 also but the Feed Subscription Button Maker (aka Chicklet Creator) plugin does not at this time. If there is an interest in 1.5 support, let me know.

All suggestions and comments are welcome. :)

Thanks
Thomas

Lee Odden

Long Weekend and No SEO

Lee Odden on Apr 6th, 2006     Online Marketing, SEO, SEO Tools

I leave in an hour with the clan to California for a nice long weekend. Being a glutton for work, I will have my laptop with me so my post title is probably not entirely true. Travelling with a group of 5 can be interesting especially if 3 of them are 7 or under. Unless Thomas breaks from the massive mountain of work in front of him, posting will be rather light for a few days.
A couple of quick items:

In case you don’t know about it already, check out SEO Blog RSS feed aggregator site, SearchBrains.com. This site is an awesome way to track what’s happening with most of the top SEO blogs all in one place.

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