The Wonder Twins Track at SMX West: SEO and Blogging, provided the audience with information on how to best launch and promote a blog.
Here are 8 tips, from Aaron Wall of SEOBook, on how to gain traction for your blog.
Own a Niche
- Owning a smaller niche is an easy way to starting building personal brand
- #1 player gets more play in the media
Make Formatting a Priority
- Ensure you have a clean appealing design
- Highlight best practices
- Include an “About Us” page
- Make it easy for press to contact
- Leverage pictures/video/sketchcasting
- Write headlines like a wire service writer
- Use simple words and short sentences
- Use bulleted lists/headers/sub-headers
- Create Google news alerts