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Lee Odden

SES Toronto: Web 2.0 and Search Engines

Lee Odden on Jun 20th, 2008     Search Engine Strategies, Search Engines, SEO, SEO Tips

Chris Silver Smith Speaking SES Toronto

With so many “Web 2.0″ technologies coming in to play with web design and online application development, the effect on the search engines’ ability to find, crawl and index content becomes an issue. As such, this session moderated by Kevin Ryan included deep dive advice from Chris “Silver” Smith, Lead Strategist from Netconcepts and Ambles Kwok, a Senior Engineering Manager from Yahoo Canada.

Chris Silver Smith was first up and gave examples of Web 2.0 technologies including the idea of folksonomy and tagging by showing a tag cloud from Delicious. It’s an alternative method of navigation based on user defined keywords assigned to a piece of content.

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