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Viral Marketing

TopRank Online Marketing on Aug 17th, 2007     Online Marketing

So what is the coolest new viral campaign online and why? Check out www.ibelieveinharveydenttoo.com and then come back here.

There isn’t anything on the page, is there?

Certainly not that photo of Aaron Eckhart that can be found by removing “too” from the URL: www.ibelieveinharveydent.com

There’s simply a message saying “Page Not Found”.

Do you feel like me the first time you viewed this site, thinking that you must have missed part of an exciting new campaign for the upcoming Batman epic “The Dark Knight”, of which Harvey Dent, Gotham’s DA and future criminal mastermind “Two Face” would, surely play an integral role? Do you feel compelled, like I did, to search out a forum for more?

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