TopRank Online Marketing

Lee Odden

Blogging Policy and Ethics

Comments | Posted by Lee Odden on May 2nd, 2006 in Blogging, Online Marketing |

Over the past 2 1/2 years the readership of this blog has grown tremendously though networking within the industry, great search rankings, RSS and email subscribers and syndication. But in that time I’ve never established a blogging policy or standard per se. Now is as good as ever.

A while back Barry from Search Engine Roundtable posted his code of ethics and I’d like to use that as a basis for mine. Why re-invent the wheel, right?

The major item I want to clarify is about is privacy in communications I have with people in person, via email or IM. In the past year I’ve been able to meet some amazing people at conferences and industry events. What really got me thinking about this was when I blogged some comments from a conversation I had with Matt Cutts at the Boston WebmasterWorld Pubcon conference. In that conversation I had not mentioned to Matt that I might mention his comments in a blog post. He later asked to clarify, which I did via a mini-interview.

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