Todd Defren posts a nice rundown on using del.icio.us for an online PR initiative for bzzagent. Deli.cio.us is used to create content of value to journalists covering WOMM - the word of mouth marketing industry of which bzzagent is the focus.
What are we doing here? Providing any writer who is interested in WOMM with a customized research page containing the top news in the space, including first-hand reaction — on a daily basis — by a WOMM industry pioneer. For media types, et al., who subscribe to the RSS feed of that del.icio.us page, that’s a daily dose of Thought Leadership!
![[StumbleUpon]](/wp-content/themes/TopRank06/images/stumble-big.png)
![[Sphinn]](/wp-content/themes/TopRank06/images/sphinn-big.png)
![[ISEdb]](/wp-content/themes/TopRank06/images/ISEdb-big.png)
![[Google]](/wp-content/themes/TopRank06/images/google-bookmark-big.png)
![[Mixx]](/wp-content/themes/TopRank06/images/mixx.png)
![[Facebook]](http://www.toprankblog.com/wp-content/themes/TopRank06/images/facebook-icon.gif){kind=icon}
Subscribe to this Feed
One Response