B2B Marketing: Our Shared History (From the 2012 MarketingProfs B2B Forum)
For the record, B2B Marketing is not boring. It is an industry ripe with opportunity for innovation and creativity. This video from MarketingProfs takes you on a short journey though the history of B2B Marketing. For more helpful tips be sure to check out the B2B Marketing Innovation eBook.
Coca-Cola Equips Vending Machines With Kinects, Lets You Dance For Free Cokes
In an effort to remain the number 1 global brand, Coca-Cola has come up with an innovative and interactive advertising campaign. Coca-Cola has equipped a number of their vending machines with webcams and Microsoft Kinect sensons. In order to win a free soda you must follow a series of dance moves shown the on the screen. Via SingularityHUB.