Social Media Smarts: Interview with Frank Eliason of Comcast aka @ComcastCares
Photo by Shel Israel
Twitter has become many things to many people and organizations for that matter, including Comcast. It really says something when a company experiences the bite of consumer malcontent via social media and then turns around and becomes known as a best practitioner. This is the experience of Comcast and Director of Digital Care, Frank Eliason.
Based in Philadelphia, PA, Frank started with Comcast as a Customer Service Manager in September, 2007 and as you’ll read in the interview below has evolved into the social media face of Comcast through his Twitter name ComcastCares.