A big question for marketers that want to connect with businesses on Twitter is that they often don’t know where to look. Part of the rub is that Twitter is predominantly a service used by individuals, not companies. While you can use search.twitter.com advanced features to find individuals using specific criteria, it can be more productive for finding companies or commercial users of Twitter via a managed list.
Here are a few resources for finding Twitter accounts for brands, companies, executives, analysts and journalists via directories and lists. Update: We’ve added the WeFollow Directory recently launched by Kevin Rose:
WeFollow – Kevin Rose from Digg started this user powered directory of Twitter users organized into categories with rankings based on the number of users. Inclusion is based purely on users submitting themselves by Tweeting an @wefollow and hashtags describing what 3 categories to associate that user with.