TopRank Online MarketingTopRank Online Marketing Blog

TopRank Online Marketing

Conversion Optimization Secrets – 21 Must-Follow Tips – SES SF

TopRank Online Marketing on Aug 17th, 2010     Marketing PR Conferences, Search Engine Strategies

The average conversion rate for a website is around 3 percent, but many websites convert at 10 percent or higher.  What are they doing right that you’re missing?

Bryan Eisenberg, NY Times Bestselling Author gave a solo presentation on the secrets of top converting websites and how you too can achieve high conversion results.   Following is a summary of his presentation.

What exactly is conversion rate?  In essence, conversion rate is a measure of your ability to persuade visitors to take the action you want them to take.  It’s a reflection of your marketing effectiveness and customer satisfaction.  For you to achieve your marketing goals, visitors must achieve their goals first.

No one should settle for a conversion rate of less than 10%.  Looking at top retailers, many have conversion rates greater than 15% monthly.  What are they doing that you’re not?

To optimize your online marketing performance, contact us at TopRank | ©2014 TopRank® Online Marketing | Top