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Lee Odden

57 Million Blogs

Lee Odden on Nov 6th, 2006     Blogging, Online Marketing

Dave Sifry has released his quarterly State of the Blogosphere report which informs us that Technorati is now tracking 57 million blogs.  With this report comes some fun blogging stats:

  • 100,000 blogs created daily (Q3)
  • 55% of all blogs are active
  • Over 70% of pings are from known spam sources
  • English and Japanese remain the two most popular languages
  • Blogging Elite – 500 or more blogs linking in the last 6 months

According to the report Technorati continues to spend quite a bit of time fighting spam blogs, or splogs.
FYI: Online Marketing Blog is ranked 1,179 out of 57,000,000 blogs.

Lee Odden

Dave Sifry on Marketing Your Blog

Lee Odden on Jul 31st, 2006     Blog Marketing, Blog Optimization, Blogging, Online Marketing

Wired recently ran another “How To” with this one including sage advice from Technorati founder, Dave Sifry on how to make your blog more popular:

1) React quickly. (Nothing is more fun than calling an A lister on hype or fluff)
2) Make your posts easy to read. (Usability never goes out of style)
3) Link, link, link! (Amen – link in and link out)
4) Optimize for search engines. (Get some tasty blog optimization)
5) Post, post, post! (Yes and no – It’s just not always practical to post 5 – 10 times a day)
There are also several tips on sprucing up your MySpace site, Amazon Picks and reblogging. Check it out.

Lee Odden

Major Update at Technorati

Lee Odden on Jul 24th, 2006     Blogging, Blogging News, Online Marketing

Technorati has turned three says Dave Sifry and has rolled out a major update. Below is a screenshot and here’s the rundown from Sifry’s Alerts blog.

Lee Odden

State of the Blogosphere

Lee Odden on Apr 17th, 2006     Blogging, Blogging News, Online Marketing

Dave Sifry has posted his quarterly State of the Blogosphere with these results including the observation that technology product launches attract a significant amount of interest:

  • Technorati now tracks over 35.3 Million blogs
  • The blogosphere is doubling in size every 6 months
  • It is now over 60 times bigger than it was 3 years ago
  • On average, a new weblog is created every second of every day
  • 19.4 million bloggers (55%) are still posting 3 months after their blogs are created
  • Technorati tracks about 1.2 Million new blog posts each day, about 50,000 per hour

Here are previous reports: February 2006, July 2005, March 2005, October 2004.

Still think blogs are a “passing phase”? Blog marketing is no place for a “herd mentality”, but it’s nothing to procrastinate over either.

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