TopRank Online Marketing

Lee Odden

Battelle’s SearchMob

Lee Odden on Sep 12th, 2006     Blogging, Online Marketing, Search Industry News, Social Media, Social Search

John Battelle has launched a new Digg style service on his Search Blog called SearchMob. It allows registered users to submit articles and vote on them based on the Pligg content management system. via Google Blogscoped.

Similar services that I’ve found very useful include Piers Fawkes’ Marktd for marketing related stories upon which SearchMob was inspired and Constantine Basturea’s New PR for new media public relations articles.

It seems there may be opportunity to for many of these types of sites to emerge in niche topics. My question is, will they augment or compete with search engines?

Update:  I am a bit red in the face for not mentioning Search N Sniff, a similar service launched by Jonathan Nelson a week ago.

Lee Odden

Search Marketing Links 091206

Lee Odden on Sep 12th, 2006     Online Marketing, Search Industry News

Is Wikipedia the new DMOZ? asks Threadwatch.  Wikipedia Dominates Brand Search Results via Microperuasion

Axandra Search Engine Facts posts a nasty link spam trick for getting links on Slashdot.

Breakdown of Digg algorithm for scoring stories from Marketing Shift – via Axandra

24 Hours of Google Search – not new, but interesting

Get your daily fix of A Blog Node which also includes a very impressive list of resource links

Lee Odden

The Scoop on Digg

Lee Odden on Sep 7th, 2006     Online Marketing, Social Bookmarking

If you’re a social bookmark and tagging fan, then you’ll be interested in this post on jp’s domain, “Digg the Rigged“.¬† More at SEW.

Lee Odden

Yahoo Webzari and Weather Report

Lee Odden on Jul 31st, 2006     Online Marketing, Search Industry News, Yahoo

Some interesting info from Yahoo recently including an updated “Weather Report” announcing that a new and improved (Slurp) is in action. So now Yahoo has a new look and feel and a new and improved spider. I don’t use Yahoo much more than I used to, maybe a little more. Old habits are hard to break. I was checking my Yahoo account and see that I’m coming up on my 10 year anniversary. Long live Yahoo.
Yahoo Search Blog posted about a modification of the very useful Yahoo Site Explorer tool that Yahoo Korea put out called Webzari, a visual representation of your link neighborhood. It’s only in Korean now, but hopefully Yahoo will publish versions in other languages or at least English.¬† Here’s the Online Marketing Blog link universe. (via Barry)
You know what they say about a picture being worth a thousand words, right? Personally, I like graphic representations like Webzari. Some other cool visual search tools you might like include: The Google related tool over at Touchgraph, that slick new tool at Digg labs called Swarm or trusty visual search engine Kartoo.

Lee Odden

Social Bookmarks Tool

Lee Odden on Feb 22nd, 2006     Blog Marketing, Blogging, Online Marketing, RSS, Social Bookmarking

Thomas has done it again. This time he’s created a social bookmark links creator to make it easy to add del.icio.us, digg, furl and more links to your blog.¬† A TopRank version is coming soon and I’ll post in more detail about how to use this excellent tool.

If you need a cool tool for creating RSS feed subscription buttons on your site, be sure to check out another TwisterMC creation: the Automatic RSS Feed Button Maker.

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