Online Marketing Blog

A client asked me today for more control in their WordPress control panel. Specifically, when posting they wanted to control the font sizes, colors and do a bit more. As a designer I always freak at that question as I think the code is going to be filled with massive amounts of font tags and out of order strong tags and ohhh the madness. But, then again, maybe I’m overreacting.

So, I did some researching and came up with one possible idea, Xinha4WP. It’s a WordPress plugin that replaces the default text editor with a much more advanced version. It also needs the Text Control plugin to work so you need to install that too.

In case you haven’t noticed, social media optimization (SMO) is the new big search marketing term. I think you’ll be hearing a lot about it this year and thought I’d give you an easy tip to get started.

First thing you need to know is what social media optimization is. Basically, it’s just getting exposure and traffic from social media sites like Digg, del.icio.us, MySpace and many others. For a more in depth explanation, check out the new rules for social media optimization.

What I’d like to share with you is one extremely easy way to get some social media exposure. It’s as easy as photo sharing.

Using photo sharing sites to host the images you use in your blog posts will give your site added exposure on other sites. Some photo sharing sites to check out include Zooomr, PhotoBucket and Flickr.

I’ve been considering writing a post on desktop blogging, however a few other blogs are doing that as we speak and I don’t want to be repetitive.

I’ve tried Performancing and can’t say I was a big fan.  I still have to use my browser so I might as well log into my blog admin.  Flock is the same idea.  I have used Etco in the past and it’s amazing, however I haven’t spent the money for it.  I’ve tried Mars Edit which feels like a lacking Etco and I’ve tried Qumana; twice.

The last time I tried Qumana it sucked.  I’ll be honest.  It either didn’t work the blog platform I was using or what, but now that I’m running WordPress, I’ll try it again.  People are talking good things about it so we’ll give it another go and it is free.