TopRank Online Marketing

Lee Odden

Top 10 Pitfalls of International SEO

Lee Odden on Oct 13th, 2009     Guest Posts, Online Marketing, SEO, SEO Tips

Andy Atkins-Kruger

TopRank is fortunate to have an excellent team of consultants, many of whom contribute here at Online Marketing Blog.  It is therefore, a rare occasion that we invite guest posts. The globalization of search and to follow, search marketing, brings a tremendous need for quality information and best practices.  Search Engine Optimization for North American English can be a challenge on it’s own, but what about SEO for 5 languages and 12 countries? Or 30?

That’s why I’ve invited Andy Atkins-Krüger, CEO of UK based WebCertain, a specialist agency in multilingual search marketing to provide a list of the most common challenges companies face when embarking on international SEO efforts. Avoiding the big mistakes can save companies time, money and embarrassment.

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