The podcast and audio search session was very good. It started with Amanda Watlington giving an overview of of podcasting. Other speakers included Darion Babin of Webmaster Radio and Rick Klau of Feedburner. They all made excellent points on podcasting. Takeaway points included:
- Bandwidth can be costly, but it’s worth it.
- Don’t just get into iTunes, submit podcasts everywhere.
- Make it as easy as possible for users to subscribe.
- Quality does matter so get good software, a good microphone and a pop screen.
- Prepare for growth.
- Always transcribe your shows and make that accessible to search engines.
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