Jim-lanzone Tag Category | Online Marketing Blog

SES Keynote: Ask.com CEO Jim Lanzone

Posted by Thomas McMahon on Aug 21st, 2007 in Ask, Marketing PR Conferences, Online Marketing, Search Engine Strategies, Search Engines |

Tuesday’s SES’s keynote was with Jim Lanzone of Ask. He talked briefly about the past, present and future of Ask.com.

Jim stated that they’ve seen great growth since launching Ask 3D. They feel that they are the fastest growing in their category. Ask is not as concerned with beating the others at market share, they are more concerned with getting satisfying results back to the searchers. After launching ask 3D they are finding that about 50% of their users are not clicking on the web results but rather on of the other offerings on the page. Jim also pointed out that they are trying to get as much information above the fold as possible. To do this theyare putting content where other search sites are putting ads.

SES Keynote: Ask.com CEO Jim Lanzone

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SES NYC Interviews

Posted by Lee Odden on Mar 15th, 2006 in Blog Marketing, Blogging, Dark Side of SEO, Interviews, Marketing PR Conferences, Online Marketing, Pay Per Click, Podcast Marketing, SEO, Search Engine Strategies, Search Industry News |

Chris Pirillo and Jake hit up Search Engine Strategies New York and did a number of interviews which you can hear at his SES 2006 Archive page. Interviewees include:

Copernic on Desktop Search
David Sifry on Technorati and Entreprenuership
Lee Odden on Blogs and Search Marketing (More “umms” and “ahhs” than you’ve ever heard in one conversation!”
Jay Budzik of Intellext on Watson Contextual Search
Jim Lanzone of Ask.com on Search
Joshua Stylman and Peter Hershberg of Reprise Media on Contextual Advertising
Danny Sullivan on SES, Tags and Googlefasting

SES NYC Interviews

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