TopRank Online Marketing

Lee Odden

Joseph Jaffe Interview

Lee Odden on Apr 13th, 2008     Interviews, Social Media, Social Media Smarts

joseph-jaffee.jpg
Photo Credit, CC Chapman

At last year’s DMA07 Annual Conference, I had the good fortune of giving half of a workshop on social media with renowned author, speaker and new media marketing guru, Joseph Jaffe. Too many marketing pundits don’t “walk the talk” and I found this not to be the case with Jaffe. A brilliant marketer who dares to challenge established marketing groupthink and advocates experimentation, Jaffe brings a fresh perspective that has attracted blue chip clients like P&G, The Coca-Cola Company, American Airlines and Motorola. He has also written two excellent books: “Life After the 30 Second Spot” and “Join the Conversation“.

To optimize your online marketing performance, contact us at TopRank | ©2014 TopRankĀ® Online Marketing | Top