As a long time and trusted marketing agency, TopRank Online Marketing gets to work with some amazing B2B technology and SaaS companies. One of those companies is StrongMail. Today Kristin Hersant, VP of Corporate Marketing joins an esteemed group of marketers and thought leaders ranging from Guy Kawasaki to David Meerman Scott interviewed here at Online Marketing Blog.
Kristin is a firecracker of smarts and energy towards online marketing. Her company StrongMail is the leader in an array of email marketing and social media marketing services. Read on to learn more about the future of Email Marketing and its intersection with Social Media:
Please share a bit about your marketing background and StrongMail. What types of companies do you serve?